The fragrance label Electimuss has made it its mission to bring ancient Rome's greatness, power, and splendor to life. And with this philosophy, Electimuss played in the top fragrance league from the very beginning.
The brand was created in 2011 under Michael Boadi's direction, who was already active for "Valhalla", "Illuminum" and "Nosegasm". The British fragrance designer conceived Electimuss as a niche brand with daring, decadent, and luxurious scents. Electimuss means “to choose the best” in Latin, and that ethos is at the brand's heart and soul. The perfumer and his team (Christian Provenzano, Julien Rasquinet, Sofia Bardelli, and Kevin Mathys) use only noble, exotic, and eye-catching ingredients for a maximum level of quality. All of the brand's fragrances are 25% or 30% Pure Parfum to ensure an unbeatable projection, and are consequently rewarded with positive reviews by numerous critics.
The first Electimuss fragrance appeared in 2013, followed by eleven more perfumes, and the aroma of "Atilla Rose" is characterized by rose, oakmoss, and iris. Tlabel could boast a list of 35 fragrances in total by 2022.
Electimuss also offers several collections inspired by the glamor of ancient Rome. These include the "Eternal Collection" (eight scents), the "Nero Collection'' (five scents), the "Emperor Collection", and the "Shining Collection'' (two scents each). The flacons emphasize Electimuss' unique style with recurring gold elements. Check out all the exquisite and distinctive scents on selected online stores and on the label's homepage.