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Notes02/23/2023
Carlitos01
378 Reviews
Carlitos01
Helpful Review
4
Fantastic & Fabulous Forgotten Fragrance
Inspired by two Arabic words, 'Latif' for kindness and 'Lateefa' for pleasantness, "Lattafa" is a word that matches well with the love of luxury and elegance of the Arab culture. The Lattafa brand, with more character and a wider range of products, is the main Arabic fragrance trademark of the "Lattafa Perfumes Industries" group. Among others, it includes its own brands such as "Lattafa Pride" for the more creative and luxury segment, "Asdaaf" with scents dedicated to the Middle East, "Rave" and "Vurv" with scents purportedly for Western aromas, and "Maison Alhambra" dedicated to the replication of successful Western perfumes. It is also worth mentioning a semi-independent trading brand, the very innovative "Ard Al Zaafaran" line of scents. Today this group ensures sales in more than 60 countries, either directly or through distributor partners.
In 1980 "Sheikh Shahid Ahmad" the co-founder of the brand "Shoaib Iqbal", had the vision to create luxury and high-quality fragrances for local customers in the Middle East. In this way, a startup was created first which then transformed into a renowned company with exports to major Gulf countries (Saudi Arabia, Bahrain, Qatar, UAE, Kuwait, and Oman). To maintain the continuity of the legacy, the company established 'Lattafa' in 1992 to expand the business beyond the Middle East and be able to serve customers across the globe, with the main objectives being the Western markets and the Indian market. The three generations of the Sheikh family are proud of the portfolio of perfumes and fragrances developed at "Lattafa". After 4 decades, Lattafa is an independent perfume manufacturer and provides some of the finest perfumes in the UAE to an ever-increasing clientele with more refined taste.
Just Oud Boulevard Edition is an ambitious oriental perfume launched in 2014. Its longevity and silage are above average and it has an almost startling persistence. That makes the scent very alive as long as it is not absorbed into the skin. When I first smelled it, I was overwhelmed by the spicy, resinous, woody and smoky accords. Till today it remains a perfume I truly love.
On opening, we immediately notice a creamy, sweet vanilla that shamelessly clamours for attention, hand in hand with spicy saffron and cardamom. Some attention is needed to distinguish the hay-like, earthy, and also sugary nuances of saffron and cardamom. Somewhere through these complex notes with different types of sweetness, a luminous and almost fresh floral facet also emerges. Apart from the vanilla, the other base notes seem nervous to overcome the shorter-lived initial aromas. This phase - for me the heart of the fragrance - is the most appetizing. Three different types of sweetness, conveniently intertwined with the spices, vie for the emergence of the woody base notes,
Now the woods - oud and guaiac - gain strength with interesting smoky tones, surely embodied by cypriol. The beginning of the base phase is marked by a decrease in the initial sweetness level. The woody chords, as well as being smoky and resinous, reveal themselves to be masculine and quite coriaceous, although never beasty or crappy. This action always progresses with amber vanilla, sweet and creamy as a background decorated with light strokes of greenish and earthy patchouli.
In the descending phase of the dry down, we have a woody, sweet, and resinous leather, with slight smoky tones, and all this atop a diaphanous bed of musk. Only the most persistent notes, guaiac wood, and leather survived, but very elegantly adorned with the remnants of vanilla and musk. After more than 12 hours it seems the battle is over. But it was a spicy, sweet, resinous, smoky, woody, coriaceous, and deeply oriental confrontation.
Let's drill in some more info about this fragrance.
___ ___ ___ ___ ___
- Scent Opening: 10.0 (Creamy vanilla, spicy saffron and cardamom; breathless!).
- Base / Dry-down: 10.0 (Very warm and comfortable [smoky amber + guaiac+ leather + vanilla + some strokes of patchouli and musk] accord; astonishing!).
- Longevity: 8.5 (up to 9 hours with 3 sprays).
- Sillage: 8.0 (5-6 feet with 2.0 hours of noticeable projection).
- Versatility: 8.5 (Everywhere where you may feel comfortable with an oriental spicy/woody scent; personally, I just exclude gym and seaside).
- Usability: 8.0 (Avoid sunny and, especially, overcast summer days).
- Compliments: 7.5 (My top mark for an oriental woody fragrance; they still have haters and agnostic sniffers).
- Uniqueness: 9.0 (A handful of upscale spicy/woody fragrances can be associated with this perfume; however, it is pretty unique and it does not pretend to clone any perfume I may know; the closest scents - but not that close - I can recall, are Bentley for Men Intense and Tobacco Oud. Just Oud Boulevard lies halfway theese two fragrances).
- Quality: 9.0 (I don't have any complaints about the superb juice ingredients; bottle and cap finishing could be a lot better).
- Presentation: 7.5 (A simple, not tacky, not-in-fashion western design, inspired by some barbershop fragrances flasks from the '70s).
- Price: 10.0 (100ml bottle for £12.5 pounds in a Lattafa UK distributor).
___ ___ ___ ___ ___
Average: 8,72/10.0
between 7 and 8 => slightly above average;
between 8 and 9 => recommended;
greater than or equal to 9 => not to be missed;
My opinion:
Lattafa does make some superb scents but gained the mindshare of a clone producer. In my opinion, Lattafa boss far beihond that shortsighted market behavior. Although it produced some real clones (like Khamrah or Bade'e Al Oud - Oud for Glory) and a lot of "inspired with a twist" perfumes (like Qasaed Al Sultan or Ameer Al Oudh Intense Oud), it also made some very truly unique scents like this one under review. Actually, I blame the Lattafa "cloning fame" for the low awareness of singular scents like Nebras or Opulent Oud just to mention a few.
Just Oud Boulevard Edition it's one of those cases. The perfume is awesome, both the scent and the performance, and the price is unbelievably low. My recommendation is for you to go ahead with a blind purchase unless you dislike oriental bold woody aromas.
The music: "The Lamb Lies Down On Broadway" by Genesis
"They say the lights are always bright on Broadway.
They say there's always magic in the air."
In 1980 "Sheikh Shahid Ahmad" the co-founder of the brand "Shoaib Iqbal", had the vision to create luxury and high-quality fragrances for local customers in the Middle East. In this way, a startup was created first which then transformed into a renowned company with exports to major Gulf countries (Saudi Arabia, Bahrain, Qatar, UAE, Kuwait, and Oman). To maintain the continuity of the legacy, the company established 'Lattafa' in 1992 to expand the business beyond the Middle East and be able to serve customers across the globe, with the main objectives being the Western markets and the Indian market. The three generations of the Sheikh family are proud of the portfolio of perfumes and fragrances developed at "Lattafa". After 4 decades, Lattafa is an independent perfume manufacturer and provides some of the finest perfumes in the UAE to an ever-increasing clientele with more refined taste.
Just Oud Boulevard Edition is an ambitious oriental perfume launched in 2014. Its longevity and silage are above average and it has an almost startling persistence. That makes the scent very alive as long as it is not absorbed into the skin. When I first smelled it, I was overwhelmed by the spicy, resinous, woody and smoky accords. Till today it remains a perfume I truly love.
On opening, we immediately notice a creamy, sweet vanilla that shamelessly clamours for attention, hand in hand with spicy saffron and cardamom. Some attention is needed to distinguish the hay-like, earthy, and also sugary nuances of saffron and cardamom. Somewhere through these complex notes with different types of sweetness, a luminous and almost fresh floral facet also emerges. Apart from the vanilla, the other base notes seem nervous to overcome the shorter-lived initial aromas. This phase - for me the heart of the fragrance - is the most appetizing. Three different types of sweetness, conveniently intertwined with the spices, vie for the emergence of the woody base notes,
Now the woods - oud and guaiac - gain strength with interesting smoky tones, surely embodied by cypriol. The beginning of the base phase is marked by a decrease in the initial sweetness level. The woody chords, as well as being smoky and resinous, reveal themselves to be masculine and quite coriaceous, although never beasty or crappy. This action always progresses with amber vanilla, sweet and creamy as a background decorated with light strokes of greenish and earthy patchouli.
In the descending phase of the dry down, we have a woody, sweet, and resinous leather, with slight smoky tones, and all this atop a diaphanous bed of musk. Only the most persistent notes, guaiac wood, and leather survived, but very elegantly adorned with the remnants of vanilla and musk. After more than 12 hours it seems the battle is over. But it was a spicy, sweet, resinous, smoky, woody, coriaceous, and deeply oriental confrontation.
Let's drill in some more info about this fragrance.
___ ___ ___ ___ ___
- Scent Opening: 10.0 (Creamy vanilla, spicy saffron and cardamom; breathless!).
- Base / Dry-down: 10.0 (Very warm and comfortable [smoky amber + guaiac+ leather + vanilla + some strokes of patchouli and musk] accord; astonishing!).
- Longevity: 8.5 (up to 9 hours with 3 sprays).
- Sillage: 8.0 (5-6 feet with 2.0 hours of noticeable projection).
- Versatility: 8.5 (Everywhere where you may feel comfortable with an oriental spicy/woody scent; personally, I just exclude gym and seaside).
- Usability: 8.0 (Avoid sunny and, especially, overcast summer days).
- Compliments: 7.5 (My top mark for an oriental woody fragrance; they still have haters and agnostic sniffers).
- Uniqueness: 9.0 (A handful of upscale spicy/woody fragrances can be associated with this perfume; however, it is pretty unique and it does not pretend to clone any perfume I may know; the closest scents - but not that close - I can recall, are Bentley for Men Intense and Tobacco Oud. Just Oud Boulevard lies halfway theese two fragrances).
- Quality: 9.0 (I don't have any complaints about the superb juice ingredients; bottle and cap finishing could be a lot better).
- Presentation: 7.5 (A simple, not tacky, not-in-fashion western design, inspired by some barbershop fragrances flasks from the '70s).
- Price: 10.0 (100ml bottle for £12.5 pounds in a Lattafa UK distributor).
___ ___ ___ ___ ___
Average: 8,72/10.0
between 7 and 8 => slightly above average;
between 8 and 9 => recommended;
greater than or equal to 9 => not to be missed;
My opinion:
Lattafa does make some superb scents but gained the mindshare of a clone producer. In my opinion, Lattafa boss far beihond that shortsighted market behavior. Although it produced some real clones (like Khamrah or Bade'e Al Oud - Oud for Glory) and a lot of "inspired with a twist" perfumes (like Qasaed Al Sultan or Ameer Al Oudh Intense Oud), it also made some very truly unique scents like this one under review. Actually, I blame the Lattafa "cloning fame" for the low awareness of singular scents like Nebras or Opulent Oud just to mention a few.
Just Oud Boulevard Edition it's one of those cases. The perfume is awesome, both the scent and the performance, and the price is unbelievably low. My recommendation is for you to go ahead with a blind purchase unless you dislike oriental bold woody aromas.
The music: "The Lamb Lies Down On Broadway" by Genesis
"They say the lights are always bright on Broadway.
They say there's always magic in the air."
Catarina
Carlitos01
