01/10/2020

Parfümlein
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Parfümlein
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The fragrance for the Alhambra
For years I've dreamed of Granada. I am not too big a fan of Spain, my heart has been beating for Italy for as long as I can remember. But Granada takes place 1 on my travel wish list - there is the Alhambra. For me it is the epitome of Moorish architecture, source of the most filigree marvels, carved in stone, telling of a great culture, of mathematics and medicine, of military strategies and painterly calligraphy. From the clear singing of the muezzin, sounding in the early morning from all mosques. Of red, warm stones and finely chiselled, golden earrings in the evening sunlight. Of colourful sparkling oil lamps and sweet-scented jasmine on warm nights. Of crackling silk robes and precious turbans. Of women and men. And of love If I should ever visit this wonderful place, I would wear Seta. The scent of Moresque embodies everything that Moorish culture stands for - art and science in the fusion of Orient and Occident. What immeasurable wealth the Arab culture has provided us with, I feel in every moment I sit at the computer - where would we be if not Abu Dschaʿfar Muhammad ibn Musa, called al-Chwārizmī, had given us the basic idea of the algorithm. And so I always look at Seta with an admiring look. The flacon alone, with its iridescent golden saffron colouring, its golden drawing reminiscent of the finely chiselled Moorish architectural sculpture in the Nazarite Palace of the Alhambra, evoking a tent of stars, with a heavy, golden, delicately rounded cuboid as its cap. Then the fragrance: after a slightly fresh start, the most delicate flowers, pleasantly blending with myrrh and saffron. A touch of exotic flowers, a hint of spices. A touch of resin, a touch of wood. Under everything a warm, sweet base of vanilla. Seta is an incredibly delicate, gentle fragrance, yet overflowing with the most precious ingredients. It is a light oriental, flowery, sweet, spicy, resinous. A barely perceptible breath, like a delicate silk scarf flowing from the shoulders in the warm wind. In this respect, Seta, whose name and flacon design incorporate all the associations that the beautiful fragrance evokes, is a perfect fragrance for an imaginative dive into Moorish culture, into the fusion of Orient and Occident. Not a heavy Oriental to conjure up the desert. But an easy one, which creates a connection between both cultures, which makes us think of places where people come together, such as the crusader state, libraries that connect scholars, and love that does not ask about religions. A fragrance for sensual fantasy journeys, a fragrance for dreaming
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