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Perfume Blog

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The Australian Egoiste launch
CHANEL'S L'EGOISTE LAUNCH IN AUST TRUE TO ITS NAMEBy Simon LloydSep 22, 1992 – 10.00amON SUNDAY night, one of the most eccentric television commercials to appear on Australian screens marked the beginning of the biggest men's fragrance launching seen in this country since Estee Lauder introduced Aramis.L'Egoiste is the first men's fragrance to come out of the renowned fashion house Chanel since Antaeus in 1983,...