Well, since I am still in the fortunate position of having my beloved Chloe Edt from 2009, I have thus far escaped the reissue. Today in the city, I got the chance to test the product that serves as a successor to the truly good fragrance.
I won’t beat around the bush? Old fox, whose idea was it to replace this amazing scent with a cheap laundry detergent?
In contrast to the old Chloe Edt, this one has no sillage, lasts about 2 hours at most, and consists only of a bunch of citrus notes, something soapy, and well - at least the rose is acceptable.
Everything that made the original Chloe Edt what it was is no longer present. No elegance, no depth, no wow effect..........
What used to be 'the norm', namely that you were constantly asked what you were wearing - quote "You smell heavenly!!!" - is not the case here - because the scent is so reduced that it barely qualifies as a body splash.
Dear Coty team: You missed the mark - because the old Chloe Edt had the potential to be a classic - this new one here can’t be more than one of those celebrity fragrances from the drugstore. Super expensive - lasts absolutely nothing - at most it can be a sport scent for the summer......
What a shame! RIP Edit 15.12.2015: After testing the scent more thoroughly and slowly digesting that it has "taken my favorite Chloe's life" - I find the new Chloe not quite so bad - the scent does have something - only as mentioned above, it is far too weak for the price segment.....
I’m now buying the La Rive CUTE....... the dupe of the Chloe EDT 2009...... it smells almost identical and lasts like a bomb compared to the new Chloe EDT 2015, even though the 100 ml bottle costs barely 15 euros :-)