Couture La La Juicy Couture 2012 Eau de Parfum

Couture La La is a kind of homage to Juicy Couture. So, a rebirth of the "classic" from 2006. However, this version is supposed to be bolder, more modern, and rockier. Unexpected and always Couture, just like the color pink.

Well, anyone who has to make such a fuss to sell their fragrance... but alright, other brands are not shy about promoting their products either.

The notes don't sound bad. Fruity, floral is also included and according to the advertisement, a transparent musk base. Nothing new or unusual, yet I am looking forward to testing it. I would love to see such a beautiful bottle in my collection. I just like Shishi.

If you love the scent, or absolutely want to buy it come what may, please stop reading. I apologize if anyone feels disturbed by my opinion.

After spraying, I already have to wrinkle my nose. Yikes, hairspray in large quantities and it doesn't even smell nice. Okay, that's bold and unexpected. But where is the expected freshness, the fruits? Nothing, the hairspray has apparently done immense damage to the flowers. There is absolutely nothing to be found of that. I am a bit perplexed and unknowingly spray another spritz on my décolleté. Sometimes fragrances develop differently on other body parts.
After a short while, a musty, stale stench sets in. Does that really come from me? Yes, definitely. It smells like an old, sweaty wool blanket that has been crumpled up while still damp and thrown into a corner of a stuffy room. And there it stayed for two weeks in sweltering heat. Phew, not nice, but maybe it will get better.
After wrestling with Couture La La all day, I can bury my hopes. Along with the musty wool blanket, there is a burnt smell and an unpleasant cheesy undertone.
The scent forms a sinister connection with my skin; I can't explain the result any other way. I also had my boyfriend sniff it, and strangely, he hardly smells anything. Just a hint, and not as disgusting as I perceive it.

As is often the case with unpleasant scents, I find the sillage and longevity to be enormous.
For me, this scent will now be a prime example of how differently fragrances can develop. Such a shame, with the sweet bottle that also sports a silver punk-rock charm around its neck.
Still, I won't demonize the brand; maybe I'll like another fragrance that isn't so creepy. In my case, shocking and unbearable Couture, Lady GaGa style for the hard-boiled.

It may be that the scent shows nicely at arctic temperatures, but let someone else test that.
I'm out!

Addendum 07.08.2013:
On the gifted person, the scent smells much fresher, subtly fruity, and slightly floral, but this musty undertone comes out much milder. However, it doesn't bother her, and the sample is already empty.