When I bought it, summer hadn't arrived yet. The weather was cool when I first sprayed it, and I didn't like it, so I decided to let it macerate. Once summer came, I sprayed it again and absolutely loved it. The best way to describe it is that it smells like you've applied sunscreen, gone for a swim in the sea, and then taken a shower. Having that summer vacation scent waft into your nose with every light breeze in warm weather is truly lovely. Longevity reaches up to 12 hours. The projection is very strong for the first 2 hours, after which it stays closer to the skin.