This new Otto Kern doesn't seem to have many fans. I can't quite understand that. Sure, it's not a complex masterpiece of perfumery - but does it always have to be? A beautiful, fresh, understated summer scent is definitely what Never Hide is. I can't break down the individual notes, nor do I want to. I'd rather convey my scent impression.
For a long time, I searched for a fragrance that simply smells like summer. Like a summer day by the sea. Capturing sea air in fragrances is only achieved in very few scents. Here, I think it has succeeded quite well. This typical salty note, mixed with a hint of sunscreen, seawater, and fresh air, is well represented in Never Hide (EdT). I do refer a little to the pyramid: I can clearly recognize the salty accord, peonies, and Ambroxan, and it doesn't smell like much else. Which it doesn't need at all - it's truly a lovely blend. Especially if someone, like me for example, doesn't like lemon scents for summer but still wants a nice fresh fragrance, this one is not sooooo bad. It reminds me a bit of Close by GAP, which unfortunately disappeared from the scene quite quickly. I'm afraid Never Hide will meet a similar fate; Otto Kerns are generally not available for long.
Unfortunately, the longevity is nothing to write home about. After 2-3 hours, it's time to reapply, and in warm weather, it’s already over after 1 hour. I can't judge how long the EdP lasts, as I only know the EdT.
If you're looking for something affordable and uncomplicated for summer vacation, you can definitely take a look at it. I, for one, quite like it...
Edit August 2017: I took it with me on my summer vacation at the North Sea. Since we were traveling with our camper, I had the fresh sea air in my nose immediately upon waking up, or rather 24 hours a day. The EdT fit perfectly here, and the short longevity and sillage were only advantageous. Besides, my skin smelled just like that after a day at the sea: salty and like sunscreen. The perfect scent for days by the sea.
Unfortunately, it seems to be prone to going off. My bottle, which I had to dispose of yesterday, was just 1 year old, and the bottle was still 1/3 full, so not a small leftover amount. I can only advise against bunker purchases; it's better to buy again only when the old bottle is empty.
Unfortunately, the less spectacular scents often get overlooked here. That's a shame.