Shiseido Eau de Parfum 2011 won the Gold Award of the Japan Package Design Association in 2013. The fragrance was released as a complimentary gift for Shiseido stockholders and was the second of the "Mizu no Ka" ("Scent of the Water") trilogy, with water and its blessings to nature being the leitmotif. The concept for 2011 was "waterfall" with its powerful, mysteriously profound energy.