You don't have to be a whiskey connoisseur to recognize rotgut.
Trussardi Uomo The Red is a sweetly flat leather fragrance. Launched in autumn 2016, it targets the winter season, which is particularly suited for gourmand and oriental scents, thus heavier fragrances.
However, The Red has a problem with projection, and not just that. A rather sticky, synthetic sweetness, hardly describable as fruity or floral, lies from the start over a diffuse leather base. As time progresses, nothing changes. There is no "fragrance" development. The sweet leather mélange remains as it began and eventually dries out. The whole thing has an exceedingly weak projection. One can hardly perceive the scent on the paper strip from more than half an arm's length away. Gourmand and leathery scents tend to be opulent. Here, however, we have a sillage problem, despite the sweetness. Overall, The Red gives an exceedingly flat, undifferentiated, and cheap impression. "Under-complex" would be an apt neologism. It cannot measure up to established winter fragrances, especially due to its tastelessness.
In the shopping center near me, The Red is currently being advertised simultaneously by two perfumeries with large display and window promotions. Apparently, they are counting on blind purchases from wives and girlfriends who are inexperienced in perfumes and want to put something on the gift table for their husbands for Christmas.
However, I can't imagine that the marketing strategy will work. Women are particular about what they want to smell on their husbands. Even the most inexperienced among them is unlikely to be excited about The Red.
