This is milky but not in a delicious, creamy way. It is synthetic and somewhat piercing -- particularly at the very beginning. Upon first spray, it tickles my nose. For me, it was quite linear throughout the whole wear time. I did not get any plum at all.
It had quite good longevity and sillage for me -- around 6-8 hours. So if you like the scent, you are in luck. And from what I've smelled of Commodity Milk (I've never worn it, but I've sampled it on a test strip), they do seem very similar.
