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Grey Flannel 1975 Eau de Toilette

Ranked 361 in Men's Perfume
7.2 / 10 841 Ratings
A perfume by Geoffrey Beene for men, released in 1975. The scent is green-spicy. It was last marketed by French Fragrances, Inc..
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Main accords

Green
Spicy
Floral
Woody
Fresh

Fragrance Pyramid

Top Notes Top Notes
GalbanumGalbanum LemonLemon NeroliNeroli PetitgrainPetitgrain BergamotBergamot
Heart Notes Heart Notes
VioletViolet NarcissusNarcissus GeraniumGeranium MimosaMimosa RoseRose SageSage IrisIris
Base Notes Base Notes
OakmossOakmoss CedarCedar VetiverVetiver AlmondAlmond Tonka beanTonka bean

Perfumer

Ratings
Scent
7.2841 Ratings
Longevity
7.6662 Ratings
Sillage
7.0632 Ratings
Bottle
7.0620 Ratings
Value for money
9.0271 Ratings
Submitted by DonVanVliet · last update on 02/08/2026.
Source-backed & verified
Interesting Facts
The fragrance was awarded the "Fragrance of the Year – Men's Prestige" prize by the Fragrance Foundation in 1976.

Smells similar

What the fragrance is similar to
Grey Flannel (After Shave Lotion) by Geoffrey Beene
Grey Flannel After Shave Lotion
Eau de Narcisse Bleu by Hermès
Eau de Narcisse Bleu
Green Flannel by OHTOP
Green Flannel
Eau de Gentiane Blanche by Hermès
Eau de Gentiane Blanche
Portrayal Man by Amouage
Portrayal Man
Fahrenheit (Eau de Toilette) by Dior
Fahrenheit Eau de Toilette

Reviews

104 in-depth fragrance descriptions
Flaconneur

49 Reviews
Flaconneur
Flaconneur
Top Review 10  
GREY FLANNEL by Geoffrey Beene
Introduced by American fashion designer Geoffrey Beene in 1976, Grey Flannel was the brain child of perfumer André Fromentin. Beene started his fragrance collection in 1975 working in collaboration with Ron Winnegrad, André Fromentin and Michel Gouges. Many of Beene's fragrances are still in demand today.

Geoffrey Beene was a native of Haynesville, Louisiana and a revered designer in the fashion industry. Beene didn't start his career in the fashion world. As a matter of fact, he originally started his studies in medicine but dropped out after discovering his interest in fashion design. He enrolled in the Trap Hagen School of fashion in New York in 1947. After finishing his education, he worked for fashion houses like Teal Traina and Harmay, in New York and Paris.

Beene started his own company in 1963 under the name of Geoffrey Beene, Inc. Many famous celebrities in the entertainment and political arena were some of his greatest fans. He was also well known for designing the wedding dress for Lynda Bird Johnson.

Grey Flannel is a classic fragrance and very different than other designer fragrances that were offered up in the mid 1970's. A woody oriental with a hearty violet and iris heart. I remember this fragrance well and was a bit surprised when I decided to take a little walk down memory lane. Just how well would my sense of smell really work. Grey Flannel was probably my second or third fragrance purchase. I remember the packaging, a deep green bottle with a clean and crisp silver and white label. The little flannel shroud that covered the bottle with a rope like pull string. Everything about the packaging was masculine and somewhat proper.

I decided to purchase a bottle just to see what has been done to this classic men's fragrances. When I first sprayed the new version of Grey Flannel onto my skin, it was like being reintroduced to an old friend. It still had that wonderful dry dense forest like green smell. It also had a fragrant herbaceous quality in the opening in combination with small bits of citrus. This combination made the opening of Grey Flannel quite a powerhouse, very invigorating and very sharp to the nose. I noticed the violet leaf, iris and sage working it way up through the thick green notes and again, remembered how interesting this scent still is. Violet leaf gives off a slightly bitter metallic note that can be sharp to the nose. The oak moss, cedar base reinforced all of the forest green notes that subsided after the opening but somehow these base notes matured the scent. Nice warm woody notes with light sweet floral notes of iris and sharp violet leaf hovering above. I do feel that this reformulation, while unpopular with many, has a better balance between the overwhelming top and base notes with their interaction with the floral notes.

I feel that the violet leaf and iris are respectful of their positions in the note structure and not misbehaving in this new reformulation. The projection on Grey Flannel has attitude but in an austere way. I firmly believe that it was the overbearing florals in the original version that most people reacted negatively to. I'm glad to see that Grey Flannel was tamed just enough to allow full enjoyment of all of the great note combinations this fragrance has to offer. Many feel remorse over the new reformulation because of the disappearance of the heavy forest like green note in the opening. That note somehow managed to last almost right to the end. I personally loved this note but thought that it was overbearing and smothered the violet and iris notes that were probably the most vibrant in this fragrance.

Grey Flannel is still a great addition to anyone's fragrance collection. It is masculine, wearable, inexpensive and great for any time of the year but probably best suited for fall, winter and early spring. It appears that Geoffrey Beene has finally tamed the green monster.
2 Comments
Kurai

388 Reviews
Kurai
Kurai
Helpful Review 12  
Patience
Once this is sprayed on, you are officially beyond the point of no return. Oversprayers will seriously regret their lives now. Scrubbing won't work. And believe me, oversprayers will want to scrub. Modesty is key.

The opening is incredibly loud. It starts with green bitterness that soon evolves into a soapy floral. From the start, there is also a certain level of sulfuric decay. This galbanum-narcissus bouquet is challenging at the least. I can see why some associate this with grandma's soap or grandpa's socks even. It took me a few wears to get past that initial shock.

Learn to appreciate it. Your effort will be rewarded. When the loud opening has faded, the colors start to make sense. Rainy-wet green violet leaf on a dusty grey bed of oakmoss. This blend of violet and oakmoss is truly comfortable and will last forever.

Overall feel is 'fougere with a floral touch, without any sweetness'. It does feel 'mature', something of a few generations ago. A fascinating perfume that rewards your patience.

Review based on current formula.
Updated on 06/03/2021
2 Comments
kittea

65 Reviews
kittea
kittea
Top Review 6  
Spring rain in a bottle
My first thought when splashing this on was "carrot?" On reflection, I think that's probably the iris, but doesn't that just go to show how varied our associations can be.

In spite of, or perhaps because of, the carrot, Grey Flannel is a perfect springtime scent, the gentle green earthiness of just-rained-upon violets (more violet leaf than violet flower), vegetal yet strangely sweet. I wouldn't even describe this as a chypre, in spite of the fact that there is certainly oakmoss on the drydown, it's too soft and cozy. The drydown is a bit more austere than the comforting heart, but still warm.

Definitely old-school. I can imagine my grandfather wearing this, even though I don't honestly remember if he actually did. But still very wearable today. It's marketed as a men's, but do not let that dissuade you if you identify elsewhere— even though I always say any fragrance is unisex if you're brave enough, I don't think you have to be a particularly brave woman to wear Grey Flannel.
1 Comment
Krmarich

229 Reviews
Krmarich
Krmarich
Helpful Review 9  
Many miles behind us...
I first encountered Grey Flannel in 1978. It became a trusted companion for the rest of my life. This is the scent I turn to when I feel down and out. It is like that old ragged teddy bear that you just cannot throw away.

I spent a few years tracking down a vintage bottle of the original cologne, as the current EA Fragrance version is too heavy handed. The bottle had a faded label. Its unassuming apothecary bottle is as iconic as a bottle of Old Spice. It was under $10 including shipping. It contains a priceless array of florals and herbs that are no longer in the new version.

The opening is galbanum and citric accords that give way to the chypre accords( oakmoss, vetiver and patcholi) that move in right away and stay for the duration. Then a bouquet of florals gently peek through, like patches of blue sky though a sping storm. They have a crushed wet quality like you have just stepped on them in the rain. Neroli(my favorite note), violet, iris, clary sage, geranium, rose and narcissus are all discreetly there. The drydown is held up by tonka, labdanum and cedar. This is another 24 hour composition. Its unimaginable that a mens floral had become a hit! Much less that it is produced by an American designer. Its refined, masculine and distinct. It smells the same on every man.

All of the notes are real in this vintage have a strength no longer seen in the EA version or anything I know of on the market. This came on the market before the powerhouse. It still can fill a room, yet its real strength is its time elapsed chypre character. Patience is required to fully enjoy it. It like having a crush when you are young, as it gives you courage to carry on. This is perfect on rainy spring days when you have little on your mind.

The current version lacks the chypre notes of course, yet has the violet turned way up. It has the loudness of an EDT. I think the narcissus is a bit loud too. Other than that, its still distinctly Grey Flannel. I cannot wear it on my skin, yet it does make a great wardrobe spray. I think the current version is more Purple Satin by comparison.
2 Comments
Tzapan

21 Reviews
Tzapan
Tzapan
Helpful Review 9  
Underrated men's gem for poets!
It is sad this gem of perfumery is not as known as it should. It ain't for common people! It ain't for very young and restless, It is the eau de toilete of a poet or philosopher.And I mean that!
Very sophisticated fragrance for few and for serious men, serious in the sense of authenticity and literally, men who rarely smile.
Now before I tell you about the fragrance the category it falls in is "Chypre for men" mainly dew to oak moss and vetiver and tonka bean.
Mostly I get the sweetness from the tonka bean and oak moss, the freshness of sultry petigrain and neroli and the bittersweetness of the violet leaves combined with the pepery galbanum. Galbanum smells like fresh green peper.
I wish Geoffrey Beene Grey Flannel came out in the form of Eau de parfum. This last sentence is a wish of many and we hope it'll be fulfilled.
Outstanding fragrance, great longevity and sillage, but we wish for the parfum!
The fragance comes to you in a drugstore like dark, green bottle with silver label and you can choose the sleak, almost handmade pouch sewn from a rather thick grey flannel fabric, with black lace to open and close the pouch instead of a pale box. The lovely detail of a label sewn on the pouch refers to suit jackets by a fashion maitre such as Geoffrey Beene.
They always carried a label of the designer on the caff of the sleeve. Gentlemen could decide to keep the label or remove it easily.
Updated on 07/11/2023
2 Comments
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Statements

163 short views on the fragrance
6
Green, like nettle, but with a babypowder kind of powderiness in the base. Not your typical aftershave-like juice.
0 Comments
6
4
Opens bitter, green; settles into ozonic violet leaf.
Powdery, spicy narcissus, honey-like mimosa.
A smooth floral mix on a dry, woody base.
4 Comments
5
This fragrance is a masterpiece. The violet note is dominant. It is a very clean soapy scent.
0 Comments
5
2
A grand old fashioned barbershop-leaning shiner. Amazingly similar to Van Gils' classic Pour Homme from 1988, same solid EdT performance.
2 Comments
5
A unique scent of green powder.
0 Comments
5
Yes it smells old school but for the price this is unbeatable.smells like bar of soap with aromatic bitter green tones.
0 Comments
4
Iconic old school fougere.Strong opening (give it 10') full of soapy,powderly,green and slightly bitter vibes.Great longevity.A must have.
0 Comments
4
It's ruled by galbanum, violet, and oakmoss. It blends many blooms, typical of feminine perfumes, with more masculine notes. Powdery & soapy
0 Comments
4
A powerful, medicinal violet - unique. A classic....wonderful
0 Comments
3
Better on skin than paper, Mellows out on skin. It's green, oldschool. Sweater weather scent, like Irish cableknit sweater. Super cheap but sample 1st
0 Comments
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