Well, most men I know hardly use any scent. If at least they wore No. 5! At work, virtually none. Some friends wear mainstream stuff (Boss orange - yeark, Armani Code). Downtown lots of guys wear le Male. Which i don't particularly like, partly because of the kind of guys who wear it most of the time.
But lately, I smelled Dior Homme Intense on a guy in a club and found it veeeery atractive!
No need for a tough guy to smell tough. I like contrasts and contradictions. So, if I wear "Équipage", my guy has to wear No. 5 at least
Anyway, some of the more mainstream girls scents like "Miss Dior Cherie" or "Coco Mademoiselle" are really hard to imagine on a man. They should stick with the classics and more substantial stuff.
Now you see, this Is what I'm getting at. You mention Miss Dior and Coco Mad whats Its name, and NO, he shouldn't be doing It, Its so wrong. Don't misunderstand me, If a Drag Queen wants to use It then great, she can carry It off, but not your every day gorgeous beast of a man.