Oudh Al Anfar & Sub-Brand Clarification

I’m working on proposing some fragrances and had a question about how to categorize brands like Oudh Al Anfar.

On their website, Oudh Al Anfar lists several sub-brands or lines under their umbrella, including:

- Anfar London

- Anfar 1950

- Adyan

- Ajyad

Some fragrances are listed in the database under these sub-brands, while others are just listed as “Oudh Al Anfar.”

What’s the best way to handle this for consistency and accuracy? Should:

1) Anfar be listed as a brand under Oudh Al Anfar, with Anfar 1950 and Anfar London as collections or categories?

2) Each sub-brand (e.g., Anfar London, Adyan) be treated as its own distinct brand, with Oudh Al Anfar listed as the parent company?

3) Everything be grouped under Oudh Al Anfar, regardless of sub-brand labeling?

Any guidance would be helpful.

Thanks in advance!

In fact, we just happened to be working on this. For example, Anfar London was created as a separate brand and perfumes were corrected accordingly in the database.

What is important is what is written on the packaging and bottle. If it says Anfar London, then Anfar London is also stated as the brand and Oudh Al Anfar Manufacturing L.L.C as the marketer. From now on, this marketer will also be stated for all Anfar perfumes.

Oudh Al Anfar is for the perfumes that run under ‘Anfar’ and ‘Anfar 1950’ (the brand does not differentiate here so nether we will do, one just seems to be the older logo than the other), the name was chosen because the company originally called itself that. On their Instagram account, for example, Oudh Al Anfar is still their choosen name. However, we can discuss internally about an addition to the name. However, this does not change the fact that Oudh Al Anfar must be selected in the form, a name change would be made internally, not via correction.