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HM Hanae Mori 1998 Eau de Toilette

7.8 / 10 140 Ratings

A popular perfume by Hanae Mori for men, released in 1998. The scent is sweet-citrusy. It is still in production.
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Main accords

Sweet

Citrus

Fresh

Floral

Powdery

Fragrance Pyramid

Top Notes

Lemon

Lavender

Heart Notes

Jasmine

Base Notes

Tonka bean Vanilla

Vanilla

Woody notes

Ratings

Scent

7.8140 Ratings

Longevity

7.3130 Ratings

Sillage

6.9126 Ratings

Bottle

6.9134 Ratings

Value for money

8.654 Ratings

Submitted by WiB, last update on 05/06/2025.

Variant of the fragrance concentration

This is a variant of the perfume HM (Eau de Parfum) by Hanae Mori, which differs in concentration.

Smells similar

What the fragrance is similar to

HM Eau de Parfum

White Rose de Alix

Kajal Homme

Guerlain Homme Eau de Parfum

Light Blue Eau Intense

Artisan Pure

Reviews

11 in-depth fragrance descriptions

04/08/2018

7.5Scent 8Longevity 6Sillage

Smora
155 Reviews

Smora

Helpful Review 4

Japanese Poet

A very original and unique EdT. Sweet, virile flowers with citruses and vanilla.
It starts with a sparkling and sweet candied lemon note, accompanied by a strong ethyl-maltol. Soon lavender, black current and meadow bouquet become the main players. Drydown is made of sweet vanilla and almost gourmand chocolate.
A distinctive cologne. A westernized Japanese soul. More poet than engineer, more haiku than logarithm.

Rating: 7.5/10

09/04/2021

8Scent 7Longevity 7Sillage

PedroCabral
147 Reviews

PedroCabral

3

ありがとう森英恵 (Arigatō Hanae Mori)

At the top, it looks like Chanel Allure Homme Edition Blanche, but much more balanced and pleasant. There's a mixture of vanilla and lemon, but without harming us like Chanel does (at least that's my opinion). Lavender gives a good spice on the way out.

Afterwards there is a sweet and floral perfume. Jasmine predominates and chocolate appears along with vanilla. It is, therefore, a very delicate fragrance.

It's a great example of a very elegant sweet and floral fragrance for men, although I think women can use it well too.

Performance is equally good. Fixes well (about 8 hours on me) and projects reasonably in the first 2 hours. For the price, I think it's more than excellent (I paid €13 for 50ml)! Despite having bought blindly, I don't recommend that they do it. This is because it is a very different fragrance from the mainstream.

It's worth investing in a decant before or trying it out in a store (if you find one, of course).

My only problem is that I bought the 50ml instead of the 100ml. But it's certain that as soon as I'm done with this bottle, I'll buy another one (this time, the 100ml one)!

Arigatō Hanae Mori!

05/10/2024

8Scent 9Longevity 8Sillage

Guitar2016
232 Reviews

Guitar2016

1

A Sweet Fruity and Floral Unique Composition for Romantic Occasions

It's a very unique fragrance for men and I have never smelled anything like this perfume before! It is complex , classy and sweet but not overpowering. I read comments and checked reviews on YouTube. Katie Puckrik explains this perfume very well. It opens up with like fresh sweet Lemon then it changes like sweet floral, dry down is sweet vanilla chocolate. If you like a very unique scent, you will like this one. Hanae Mori HM is suitable for the spring, summer and fall. Longevity is very good. I really enjoy it and I love HM Hanae Mori EDT.
Highly recommended.
Two Thumbs Up.

Rating : 8 / 10

01/05/2020

10Scent 8Longevity 8Sillage

Basti87
1070 Reviews

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Basti87

Top Review 21

Same DNA, fresher execution

I wrote a positive review of the EdP from HM many months ago and rated it 10. Even today, I still like this fragrance very much. It is unique and has a distinctive DNA that clearly sets it apart from many others. It’s not a typical scent where you think you’ve smelled it somewhere before, of which there are so many on the market. Moreover, the brand is quite unknown, and this fragrance or brand can almost exclusively be found in online shops. Just a great hidden gem. Here at parfumo, the EdT & EdP are better known with some owners. By the way, the HiM is also really great. A cinnamon-woody-spicy scent that completes the concise men's fragrances of this brand. Specifically, this HM is also well-suited for women due to its many sweet notes and floral accents.

This EdT wasn't even on my radar, as I already owned the EdP. I’m not a big fan of these EdT, EdP, EdP Intense blah blah. A lot of it is a waste of money, at least if you already have one from this line. Of course, there are often small differences, but I don't get too excited about them. Especially with significantly higher prices, I pay attention to flankers to ensure the scent doesn’t lean too much towards the one I’ve already purchased.
In this case, you can't go wrong. 50ml for just over 20 euros. The 100ml was unfortunately sold out after Jeremy created a hype and suggested this fragrance in a video for scents around 20 euros. He mentioned that the EdP is too sticky-sweet for him and that the EdT is much fresher. In principle, he is right. This one has significantly increased the citrus notes and is therefore much fresher. I like both very much, although due to the added freshness, this one is a little better suited for men and could also score points in summer temperatures, similar to the Guerlain L'Homme Ideal Cologne.
What I really like about this one is the beautiful sweet citrus. Gourmands with freshness are not common, and everything just fits together here. Balanced, pleasant, and simply not too much. Especially the opening with lemon-blackcurrant paired with sweet notes is very convincingly different, especially for men.
The EdP is more for nightlife, as it is extremely strong and sweet with impressive performance. The EdT loses a bit due to the added freshness, but still moves with very good performance. With more freshness, it can be used on several occasions.

I can unconditionally recommend both. Those who prefer a fresher scent should get this EdT.

03/29/2020

10Scent 9Longevity 8Sillage

Benedikt2019
96 Reviews

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Benedikt2019

Top Review 15

The Versatile One

I don't even know how to start a description of this fragrance?
It has captivated me after multiple wears and hasn't let go. But why?

Hanae Mori, a perfume house unknown to me until now, with drugstore-style bottles and quite little chic. Just unpacking the fragrance shipment brought little joy, which immediately put me on guard regarding the contents. I thought, this is surely going to be completely synthetic and boring. But for 16 euros (50ml), you can hardly go wrong; that's about the price of a Deliveroo order (which I can judge since it happens quite often!).

However, the text should blow me away...

First impression:

I can't categorize the scent at all; I feel like it unites almost every fragrance direction. What can be noted, though, is that you can smell: vanilla, chocolate, tonka bean, and a hint of lemon. The remaining ingredients are hardly detectable; this fragrance is composed so densely. There is no trace of synthetics; it smells almost naturally preserved.
Fragrance development:

Upon spraying, a wave of lemon initially comes forth, and one might almost think they are dealing with a summer citrus fragrance that has a light chocolate undertone. However, HM increasingly becomes creamy-milky, like a soothing beauty veil with finely composed sillage. I would describe it - after the top note - as creamy-sweet-fresh. Although the freshness is not fresh in the intended sense, it gives the impression of having fresh elements due to the combination of fragrance notes. Sounds complicated; maybe you understand what I mean. It's similar to Kilian's Intoxicated; that one isn't actually fresh either, but it feels fresh. Perhaps someone knows the shower gel types that are very creamy or contain more cream than gel. HM smells somewhat like that. You see, describing it is complicated :D However, it can be noted that it remains quite linear and ends with a nice amber veil.

Longevity/Sillage:
High-level: It lasts 8-9 hours and is perceptible for at least half that time, which friends and family have confirmed repeatedly. Even when you think it's gone, it suddenly reappears, simply wonderful.

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