2
The key
I've titled this review "The key" as I believe this review will aptly summarize what "Newcleus | XerJoff" is and how all of its weaknesses are displayed.
Accords: sweet-creamy-floral-synthetic
"Newcleus | XerJoff" is a feminine fragrance that mostly smells of sweet rose and moderate tropical fruity nuances in the top. That is to say that I am getting something between products like Peregrina and Mango Aoud. In terms of notes, what you'll mainly be smelling is the white musk and vanilla bring contrasted against the rose and milk note with the feeling of tropical fruitiness being mixed in, say an unlisted lychee or mango note.
Issue #1: Blending - "Newcleus | XerJoff" features Xerjoff's white musks, bringing a lot of overlap from both their recent products ("White on White | XerJoff") and their older catalogue ("Apollonia | XerJoff" and "Erba Pura | XerJoff"). The product isn't the most screechy, but it doesn't nail the blending overall either.
Issue #2: Performance - Xerjoff launched this fragrance right as the alcohol-free formulation topic started to get some buzz with mainstream brands like Dior and Guerlain entering the arena. However, that appears to be nothing more than a marketing gimmick for religious audiences as performance, a key aspect demanded by Western consumers, is completely missing with this product. Sillage is intimate from minute 5, at best minute 10; and the longevity is strictly driven by the musks used in the base, I would assess it to have around 4 hours of longevity.
Issue #3: Value - Xerjoff launched this fragrance for €290/50ml, a price point significantly higher than the various competing brands I've listed (Thameen, Gritti) or that this scent is being compared to (Montale, Kayali).
All that is to say that there is no reasonable explanation for why anybody should be buying this product. Xerjoff is gambling away their reputation with these post-COVID launches, essentially throwing a lot of darts at a board with nothing sticking.
Accords: sweet-creamy-floral-synthetic
"Newcleus | XerJoff" is a feminine fragrance that mostly smells of sweet rose and moderate tropical fruity nuances in the top. That is to say that I am getting something between products like Peregrina and Mango Aoud. In terms of notes, what you'll mainly be smelling is the white musk and vanilla bring contrasted against the rose and milk note with the feeling of tropical fruitiness being mixed in, say an unlisted lychee or mango note.
Issue #1: Blending - "Newcleus | XerJoff" features Xerjoff's white musks, bringing a lot of overlap from both their recent products ("White on White | XerJoff") and their older catalogue ("Apollonia | XerJoff" and "Erba Pura | XerJoff"). The product isn't the most screechy, but it doesn't nail the blending overall either.
Issue #2: Performance - Xerjoff launched this fragrance right as the alcohol-free formulation topic started to get some buzz with mainstream brands like Dior and Guerlain entering the arena. However, that appears to be nothing more than a marketing gimmick for religious audiences as performance, a key aspect demanded by Western consumers, is completely missing with this product. Sillage is intimate from minute 5, at best minute 10; and the longevity is strictly driven by the musks used in the base, I would assess it to have around 4 hours of longevity.
Issue #3: Value - Xerjoff launched this fragrance for €290/50ml, a price point significantly higher than the various competing brands I've listed (Thameen, Gritti) or that this scent is being compared to (Montale, Kayali).
All that is to say that there is no reasonable explanation for why anybody should be buying this product. Xerjoff is gambling away their reputation with these post-COVID launches, essentially throwing a lot of darts at a board with nothing sticking.
1 Comment
Ceesie 5 months ago
1
Spot on with this. Can’t believe what they ask for this.