1 month ago 2
Zoologist isn't really weird (I would call all of their scents very wearable) but they're one of my favorite brands as far as having a clear concept and sticking to it.
January Scent Project is also pretty wearable, but also very conceptual. The sample set comes with little art cards depicting the fragrances, and one of them (Gong, I believe) has a matching soundscape.
Orto Parisi and Nasomatto (both by the same perfumer) are also brands you might find interesting. They don't always adhere to the concepts, but they're definitely targeting the oddball market.
In the indie world, some scents by Fyrinnae and Alkemia are going for unusual concepts.
Edit: Oh! And Filippo Sorcinelli! Can't get much more high-concept than cutting
né il giorno né l'ora out of its latex sheath. I don't really know what the concept is, but there's certainly one.