Sunset in Jumeirah Jinkoh Store 2025

The scent is very straightforward—no boring opening, no filler notes, just pure beauty.

This is my favorite perfume I’ve smelled so far from Jinkoh Store—apple hookah smoke with a creamy, lactonic date, almost like condensed milk, layered over a heavy, rich oud base. I’ve never been to the UAE, but this is exactly how I imagine the city smells at night.

This one isn’t for the sweet averse or smoke sensitive — and in the climate of East Asia, it’s strictly autumn & winter territory.

The opening flashes with a bright, citrusy zing — likely bergamot — before diving headfirst into something thick and heady: spiced milk tea with condensed milk, touched with amber, a hint of tea leaf, and some exotic spice.
Warm, sweet, and a little intoxicating.

Then comes the real shift — a swirl of candy-like sweetness wrapped in heavy tobacco smoke.
It’s lush and decadent: spicy milk tea now laced with burnt sugar and shadowy hints of rose.
When the air is dry and cool, this middle phase is stunning — like breathing in a rose-tinted cloud of spiced candy smoke.
As the scent deepens, oud emerges — dry, woody, and slightly leathery — blending into the smoky haze of burning tobacco.
The sweetness softens, sinks in, and becomes something you almost inhale rather than smell.

To me, Sunset in Jumeirah feels like a tribute to the darker gourmand phase of early Serge Lutens — fragrances like Fumerie Turque or Chergui: syrupy, spiced, and rich, but with a deep, smoldering core.

It smells like candied fruits like apples, dates, and raspberries. As it dries down I get more tobacco and a touch of oud. On paper this fragrance looks like a masterpiece but when I smell this it gives me a dentist vibe. It kind of smells like the toothpaste that the dentist puts on your teeth. I really wanted to like this one, but it disappointed not even close to being worth the price. 5/10

Sunset in Jumeirah is one of my favorite releases of 2025. It is so effortlessly beautiful and easy to wear, while still being unique and interesting.

Jumeirah opens with a creamy sweetness, with notes of strawberry, dates and apples combined with condensed milk and black tea, that creates a delicious creamy candy vibe similar to campino candies. There's also a tobacco note in the top that is incredibly pleasant. The tobacco is moist, sticky but subtle, and combined with the creamy fruits creates a flavored shisha vibe that is stunning.

As the perfume dries down on my skin I get a bit of spiciness from cardamom, clove, saffron and cinnamon. The spices blend perfectly with the black tea and further support the shisha vibe, rather than taking the perfume into a spiced direction. The mid is also where the rose otto and absolute becomes noticeable. The rose adds a light jammy floral quality that also blends perfectly with the other notes.

In the base, is where I get more tobacco, and also the Laotian oud. The tobacco vibe sticks around for the life of the fragrance, always leaning towards the relaxing shisha vibe. The tobacco never gets too intense or cigar-like. The Laos oud is subtle, yet perfectly matched for this composition. The sweet, woody oud enhances the rest of the notes, while adding just a touch of earthiness to let you know it is there.

To me, Jumeirah is a 10/10 perfume. Not every day do we get an artisanal perfume that is so wonderfully wearable, yet bold and unique. The blending in Jumeirah might just be some of Marius’s best work to date.