Six vintage fragrances that still exist
SHALIMAR eau de cologne was created by Jacques Guerlain in 1921 but was initially called 'no.90' due to another perfumery company that claimed the name SHALIMAR for one of their creations. The year 2025 Guerlain relaunched the fragrance in a Baccarat crystal bottle. It has been the all time favourite of many women and men and it is still available to purchase. The bottle has changed. The bottle in the picture is from the sixties.
CHANEL no.5 edt was created by Ernest Beau for Chanel in 1925. Chanel sold the fragrance to a Jewish company and left to Switzerland. During the second world war she had a liaison with a gestapo major who was a spy and Chanel tried to get the patent of the perfume back but she failed. The bottle in the picture is from the fifties. The fragrance is still available.
YSL' s O p i u m edt was created in 1977 by Jean Amic- Jean Louis Sieuzah - Raymond Chaillan and even though the name of the fragrance was controversial the fragrance was rocketed. YSL created the design of the bottles and carton boxes himself paying a tribute to the Chinese culture and design he admired. You can get YSL Opium edt 2009 which has kept seven of the basic notes and accords out of the 23 notes the fragrance used to have. The fragrance is for women but men could wear it too. It is totally unisex.
DIOR POiSON edt was launched in 1985 and it was a fragrance that the president of DIOR Maurice Roger spent a lot on research for what type of fragrance of DIOR would make crazy sales in the USA. This way American women if the fragrance were a success would probably take an interest in other DIOR cosmetics and make up also. The bottle of the fragrance has changed and the fragrance has been reformulated but is available
1986 Montana the fashion designer released a stonewashed bottle that resembles to a minimalistic sculpture inspired by the female body. The fragrance was a novelty. Perfumer : Edouard Flechier. Personally, i find it a unisex leather amber fragrance.
In 1987 Cacharel launched Loulou.The intense floral amber fragrance is not for young girls. Is a fragrance for a femme fatale. In the poster we see Louise Brooks the actress portraying Loulou in Pandora's box silent film. The fragrance is still available in the same bottle.
Post scriptum: have you tried them? What is your opinion about these fragrances? Are fragrances used and exploited like the industry of fashion? Or you can wear the same perfume and show devotion to it forever? Why is there such strict denial to fragrances made before the millennium?
Tzapan
Always appreciate getting to hear your thoughts, my friend! 🤗
I wrote to one, asking if they would consider bringing back a favorite.
They responded and said that they discontinue scents based on dwindling demand, so they wouldn't be re-releasing it 🥲
Thank you for addressing Chanel’s questionable past and choices. It’s crucial to acknowledge and discuss such history because, frankly, Coco Chanel was a terrible person. Understanding the past is essential to ensure history doesn’t repeat itself.
What bothers me about the Chanel situation is the fact that her estate and family never apologized or issued a statement. They just tried to come up with lame excuses, like saying it was a different time and that she was just trying to survive. She was also terrible to her employees, like Mahlia, the woman who produced the famous Chanel fabrics. Chanel stole her technique, fired her, and then found someone else who could produce the fabrics for cheap..... Pure evil!