I've been quite curious about the Ariana Grande fragrances for a while, especially because they are so popular, and have been sniffing through samples accordingly.
With Mod Vanilla, the name definitely says it all - vanilla as far as the nose can smell. However, this is not a dark or fruity vanilla, but a sugary-sweet vanilla that is reminiscent of vanilla crescents, but becomes very synthetic in the drydown. I can just about make out the praline note, but all other apparently present fragrance notes such as freesia or plum are overshadowed by the synthetic vanilla on my skin.
For me, the fragrance takes on an additional pungent note in the drydown, which means that I can't wear it on any given day without feeling a little woozy or getting a slight headache.
I was able to smell the fragrance for around 3 - 4 hours and whenever I moved, the scent gently wafted into my nose. The phase in which I was able to perceive the fragrance close to my skin lasted a very long time - I could still detect it delicately on my wrist the next day.
I can imagine Mod Vanilla more in the cold season, as a companion for chilly winter evenings spent at home, snuggled up in the comforter.
Conclusion: If you fancy a good load of synthetic vanilla, then this is a hit. For me, however, it remains a rare companion and for my vanilla crescent moments I prefer to reach for other fragrances such as
Black Opium Le Parfum.