10/26/2018

Siebenkäs
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Siebenkäs
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Lüneburg
Maybe I should have just kept my mouth shut,
but something rode me to say something.
"Interesting rumor hashed on you today..." I began.
"Sweet but spicy at the same time. Striking but still harmo-
nish..."
"Platitude but cliché..." Richie flew at
and sniffed at his forearm.
"You're like an advertising fuzzi. But you're right,
it's not so bad."
The joke was the one - I knew exactly what he was on
sprayed on him. Had a dent in his jacket in the hallway-
i saw him in a bag and took a quick peek. Or gripped.
I know you don't. Got it right back
the Burberry London bottle with the check
Coulter drum. 30 ml., special offer, receipt included.
So the game could start.
So I'm like, "What the hell is that?"
"I don't know, I tested somewhere today..."
"I'm getting better and better... Bitter-sweet, that's the right one
Expression. And a little like mulled wine..."
"Findste? I can't smell a cheap plörre in there."
"Nah, you're right, more like... Sweet wine, Chateau d'Yquem
maybe...with tender leather..."
"Exactly!"
"...and finest vanilla pipe-tobacco..."
"Maybe so..."
"But it reminds me of something... i think... let
i'll sniff... yes, exactly... Ungaro III."
"You're really good, that's what this is about!"
Where'd you test it?"
"I don't know anymore... somewhere in the bend zone..."
"Come on. In the bending zone. Stand probably
between Ebène of Balmain and Maccassar...
Besides, the Ungaro is more floral and unsweeter."
"Maybe it was something else, but it doesn't matter."
"Too bad you don't know anymore..."
"Bullshit! That's probably just the mixture anyway
to my sweater, Richie special mix from the last
Weeks of testing..."
"Then let's find a name for it..."
"If it makes you happy..."
"...I'd like a city name... how about Amsterdam?"
"Whatever..."
"Or even... London?"
Richie froze for a second "Nah, junk idea. "So not a good fit"..."
"All right... Perhaps... um... Lüneburg? Old town,
Tradition, historical depth, understatement, romance..."
"Yes, I wouldn't think soo wrong..."
"Sounds good combined with 'nem renowned
Manufacturer... like "Burberry Lüneburg"...
Now he got really nervous.
"Are you stupid? But not mainstream for
the Richie Special!"
"OKAY. Like, "Juliette Has A Gun Lüneburg..."
"More like..."
"Or better yet, individually tailored to you: "
"Richie Hates Mainstream Lüneburg"
"Now hammers!"
"But of course without Flanker - so never something like
"Richie Hates Mainstream Lüneburg Sports"
"Of course not"
"Then it's all clear."
"Crystal clear, Richie!"
It turned out to be quite a night.
but something rode me to say something.
"Interesting rumor hashed on you today..." I began.
"Sweet but spicy at the same time. Striking but still harmo-
nish..."
"Platitude but cliché..." Richie flew at
and sniffed at his forearm.
"You're like an advertising fuzzi. But you're right,
it's not so bad."
The joke was the one - I knew exactly what he was on
sprayed on him. Had a dent in his jacket in the hallway-
i saw him in a bag and took a quick peek. Or gripped.
I know you don't. Got it right back
the Burberry London bottle with the check
Coulter drum. 30 ml., special offer, receipt included.
So the game could start.
So I'm like, "What the hell is that?"
"I don't know, I tested somewhere today..."
"I'm getting better and better... Bitter-sweet, that's the right one
Expression. And a little like mulled wine..."
"Findste? I can't smell a cheap plörre in there."
"Nah, you're right, more like... Sweet wine, Chateau d'Yquem
maybe...with tender leather..."
"Exactly!"
"...and finest vanilla pipe-tobacco..."
"Maybe so..."
"But it reminds me of something... i think... let
i'll sniff... yes, exactly... Ungaro III."
"You're really good, that's what this is about!"
Where'd you test it?"
"I don't know anymore... somewhere in the bend zone..."
"Come on. In the bending zone. Stand probably
between Ebène of Balmain and Maccassar...
Besides, the Ungaro is more floral and unsweeter."
"Maybe it was something else, but it doesn't matter."
"Too bad you don't know anymore..."
"Bullshit! That's probably just the mixture anyway
to my sweater, Richie special mix from the last
Weeks of testing..."
"Then let's find a name for it..."
"If it makes you happy..."
"...I'd like a city name... how about Amsterdam?"
"Whatever..."
"Or even... London?"
Richie froze for a second "Nah, junk idea. "So not a good fit"..."
"All right... Perhaps... um... Lüneburg? Old town,
Tradition, historical depth, understatement, romance..."
"Yes, I wouldn't think soo wrong..."
"Sounds good combined with 'nem renowned
Manufacturer... like "Burberry Lüneburg"...
Now he got really nervous.
"Are you stupid? But not mainstream for
the Richie Special!"
"OKAY. Like, "Juliette Has A Gun Lüneburg..."
"More like..."
"Or better yet, individually tailored to you: "
"Richie Hates Mainstream Lüneburg"
"Now hammers!"
"But of course without Flanker - so never something like
"Richie Hates Mainstream Lüneburg Sports"
"Of course not"
"Then it's all clear."
"Crystal clear, Richie!"
It turned out to be quite a night.
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