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Rush for Men (Eau de Toilette) by Gucci
Bottle Design:
Tom Ford
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Rush for Men 2000 Eau de Toilette

7.8 / 10 122 Ratings
A popular perfume by Gucci for men, released in 2000. The scent is woody-spicy. The production was apparently discontinued.
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Main accords

Woody
Spicy
Fresh
Synthetic
Green

Fragrance Pyramid

Top Notes Top Notes
CypressCypress LavenderLavender
Heart Notes Heart Notes
CedarwoodCedarwood PatchouliPatchouli FrankincenseFrankincense
Base Notes Base Notes
OkouméOkoumé Grey muskGrey musk SandalwoodSandalwood

Perfumers

Ratings
Scent
7.8122 Ratings
Longevity
6.896 Ratings
Sillage
6.388 Ratings
Bottle
6.4106 Ratings
Value for money
7.122 Ratings
Submitted by DonVanVliet · last update on 01/24/2026.
Source-backed & verified
Interesting Facts
The fragrance was awarded the "Fragrance of the Year – Men's Prestige" prize by the Fragrance Foundation in 2001.

Smells similar

What the fragrance is similar to
Wonderwood by Comme des Garçons
Wonderwood
Kokain White Ash by Rammstein
Kokain White Ash
Visit for Men (Eau de Toilette) by Azzaro
Visit for Men Eau de Toilette
Tumulte pour Homme (Eau de Toilette) by Christian Lacroix
Tumulte pour Homme Eau de Toilette
Si Sure Stormy Men by Création Lamis
Si Sure Stormy Men
His Adrenaline by The Dua Brand
His Adrenaline

Reviews

13 in-depth fragrance descriptions
HugoMontez

81 Reviews
HugoMontez
HugoMontez
5  
Woody musky sexyness!
Gucci Rush for Men is so good that it's one of the few discontinued fragrances that truly deserves a comeback.

Gucci nowadays has almost nothing interesting in their fragrance line for men. Guilty Absolute, that offers a woody-leather experience and the underrated Guilty Cologne are probably the only ones that i can recommend. But back in the late 90's and early 00's, Tom Ford was in charge and put some ideas on the table.

One of the best examples was this fragrance. A woody fragrance composed by Antoine Maisondieu and Daniela Andrier. Two great perfumers who created some great fragrances throughout the years. They joined again later for Bottega Veneta pour homme, another great woody-leather fragrance with pine needles upfront.

This one was launched in the beginning of the new millennium and followed a new genre of woody masculines. The milky nuance is, I believe, popularized by Feu D'Issey in '98 but doomed because it was a feminine release. This time, the milky sandalwood was joined by Cedar and Cypress with a musky finale.

Seems and feels simple, and it really is, but in a beautiful and comforting way. A second skin experience. There's definitely Iso E Super here, supporting the woods and along with the musk, helping the increase of longevity. Very dry and fresh woody fragrance with milky nuances.

The opening has light green cypress leafs and echos of Encre Noire. Both have cypress and iso E super so the comparison is logical, but this is more milky, creamy and more musky. Also more rounded and second skin-like. They just have a similar woody-new wave style.

After the opening, it mellows a bit, tuning down the cypress and cedar note and increasing the musk one. It turns into a beautiful sensual milky musk with a masculine (and new at the time) woody trail. It doesn't last long (3-5h usually) and doesn't project great, but it acts like a sexy skin scent and i like that.

It's something that i can see in the niche world easily, cause it's very conceptual and avant-garde at the time. One fragrance that has some similarities is Azzaro Visit but that one is more sweet and it lacks the beautiful musk note. And it doesn't have the green cypress. It's more a alternative on a budget.

And speaking about the price, this is ultra expensive nowadays due to its discontinuation. So I can't recommend you for those prices. But if you find this under 90€/100ml I would pick it up. It's good, unique, sexy, avant-garde and it comes in a beautiful retro plastic and metallic bottle that seems like it came from the 80's.

Overall, a beautiful woody scent that i will miss when I finish my bottle. Luckily, I still have +90ml of juice to enjoy!

4/5
2 Comments
TomFragance

34 Reviews
TomFragance
TomFragance
0  
Back to the Future
If they asked me that the smell could have the future, this fragrance would come to mind. It seems an essence that has come to us with the capsule of time, it seems to have come out of the Scream video by Michael and Janet Jackson, starting from the bottle, a parallelepiped made of plastic and white metal, which recalls so much the purity, and the modern minimalism of the perfume, a bottle that looks like it looks like the packaging of the first iPods, born a few years later. After the 2000s, Gucci churned out three important masterpieces, Gucci pour homme, Gucci Envy and Gucci Rush for Man, the latter notch above his siblings.
It opens with very aromatic and sophisticated woods, almost soft and creamy, however creamy a wood could be, Mysore sandalwood, Bois d'Okoumé and juniper blend with an incense base, white musks, patchouli and lavender that makes the fragrance slightly powdery, clean, modern and slightly lactaginous. A woody-spicy, all the ingredients are clear, limpid, bleached, the perfume plays on the white color, on soft geometries, on neutrality, with a futuristic concept, very linear, aseptic but at the same time relaxing, comforting, beautiful, young, suitable for any occasion, hyper-versatile, in any context, I can't find a time of year where to place it, but I would avoid the hot months.
In the perfume there is also the touch of Tom Ford and you can see (and hear) and coincidentally many indelible scents of past years have his signature. For just this reason, every perfume collector should have this piece of history, or rather, this fragment of the future.

9.5 rating
0 Comments
Siebter

49 Reviews
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Siebter
Siebter
Top Review 17  
Amphetamine Sun
The year 2000 seems to me, in retrospect, not to have been a particularly exciting time in terms of perfume. In the men's sections of perfumeries, aquatic scents were all the rage alongside the classics; CK One and Be were still selling quite well, while the rest got lost in the Fougère dead end. However, I spent a total of about twelve minutes per year in perfumeries back then, so my depiction of a historical review may not hold up entirely. Had I stumbled upon Rush at that time, I would surely have picked it up, but I don't recall seeing it back then. Today, the last bottles of Rush are being offered for a lot of money on eBay; I was lucky enough to acquire it for a relatively moderate sum.

I wouldn't pay the prices being asked on eBay, but I can understand why it has a loyal following, as even today there are very few fragrances that have a similar vibe. Rush is a woodsy scent with a lot of incense, but unlike the retro scents Envy and Gucci Pour Homme that also emerged from Tom Ford's Gucci era, it feels very contemporary and modern. Typical of its time yet not retro in feel, perhaps because the era was anti-retro, looking forward with anticipation.

Rush is first and foremost a rush of speed. The hyper-dynamic opening is among the best I have ever experienced; like a blindingly bright tornado, this scent engulfs me in the first hour. Ice-cold incense, musk, and a blueberry note that I don't see mentioned anywhere else are at the center, soon joined by the coniferous wood accord that I will describe in more detail shortly. Rush does not come across as synthetic in my nose; nevertheless, it is not a forest scent. If the opening of Rush had a sound, it would be that of a lightsaber being activated. I mean this quite positively, as this scent is not aggressive; it conveys a pleasant inner tension, a go-for-it! mentality that I find pretty cool.

When I think of wood and incense, I immediately think of Comme des Garçons, who often explore both themes, and without a doubt, Rush could be a scent from CdG. There is even a CdG fragrance that Rush is often compared to: Wonderwood. Anyone familiar with both scents will hardly be able to overlook the similarities, even though they are quite different. What unites them is the distinctive wood accord, particularly based on cedar, cypress, and sandalwood; both fragrances also contain incense and patchouli. Perhaps some may know this: when you pile up mulch, leave it overnight, and then poke it the next morning, a resinous, ethereal steam escapes, very woody but not dry, rather incredibly fresh and a bit oily. The YouTube reviewer Kristo once described this in relation to Wonderwood as "stardust soaked in motor oil." Both fragrances perfectly capture this scent for me. However, Wonderwood is darker, not as transparent as Rush, and also more monothematic; Rush, on the other hand, has a clearly defined development with distinct phases.

The ethereal-woody heart dominates most of the scent's progression. The scent cloud's reach is rather limited but persistent; it won't fill halls, but within its aura, this fragrance is quite dominant. Gradually becoming a bit darker, it still feels effervescent, fresh, and absolutely optimistic; it also conveys a vibe that is not necessarily sensual but certainly hedonistic. Woody scents are often dry, dark, and sometimes even gnarly, but this fragrance is never so, despite its pronounced woodiness. When I wear Rush, I do so because I feel decisive, spontaneous, and confident.

The longevity is quite okay, typical for an EdT at around seven hours, sometimes less. The base is characterized by very soft sandalwood, contrasted by musk and patchouli, both absurdly clean, which keeps this fragrance uplifting until the end. I really enjoy the varied progression of Rush; it follows a clear red thread without becoming boring. And hey: it simply smells really good; high-end designers rarely achieve better. Despite the CdG resemblance, this fragrance is also an incredibly good all-rounder. It probably wouldn't withstand a winter storm and doesn't quite fit a funeral, but otherwise, it's suitable for almost any occasion. Rush is not a unisex fragrance in the classical sense; however, I now consider the categorization as a unisex scent in many cases to be just as limiting as the division into femme and homme fragrances; Rush is a masculine scent that can also be worn by a woman. It also resembles Wonderwood in this regard.
4 Comments
Leimbacher

2879 Reviews
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Leimbacher
Leimbacher
Very helpful Review 10  
Cyber-Space Clearing
About €2 per ml for this discontinued treasure (50ml - €102)... a real risk and by far the most expensive scent (in relation) in my collection! I took the plunge despite my concerns, as you can never be sure if the bottles are too old or have gone off. But I was not disappointed.

Gucci Rush is positioned almost exactly between the 2 Pour Hommes and is extremely pleasant and unique. It oscillates between futuristic and woody, is ultra-synthetic, and reminds one of a cyberspace world. But I have rarely smelled such a good fragrance that, precisely because of this synthetic and plastic nature, is truly one of a kind! Rush is anything but rushed. It is likable, calm, relaxed, perfectly styled, and fitting to the bottle as if it just came out of Kubrick's sci-fi masterpiece 2001. I smell lavender, cypress, many soft woods, especially the finest sandalwood I know. And there is plenty of that, even in cheap perfumes. And here you can see how it is done right. On top of that, a light touch of musk completes the perfect, elegant everyday and office scent that is probably 100 years ahead of its time. It reminds me of an illusion of a clearing in the woods and an ultra-sterile, painted forest image that one wants to fall into. But it is all artificially created. Whether everyone will like that is another question. For me, occasionally, definitely, and perfect for the office. Just a shame to wear it daily/often, and I will be careful not to press the spray head too often. Although I would love to press it more often :)

The bottle is grand and typical of the turn of the millennium, when it was unclear where the journey was headed. But definitely spaced out and ultra-chic. Unfortunately just plastic, but very well made and reminiscent of the now huge apple brand. Longevity is unfortunately a bit lacking, the magical spell from the art forest lasts only 6-8 hours. Creamy, bright, delicious, elegant, gentle. Gucci makes me swoon once again! The sillage is also rather weak, more of a casual aura than a cloud of fragrance.

Another real treat from Gucci, as good as PHI and extremely rare now. But at the eBay prices and immediately after the first sniff, you can tell that the fans are right and that you hold something extraordinary in your hands, which does not flaunt but simply offers solid uniqueness from a time when Gucci still dominated the mainstream market!
1 Comment
GregoryPeck

3 Reviews
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GregoryPeck
GregoryPeck
Very helpful Review 7  
Gucci "Rush for Men": A Fragrance Addiction Career
During earlier times of peace and until then unprecedented freedom, I found myself on a winter flight towards the tropical islands under the wind aboard a South American vulture machine, where I purchased a bottle of a fragrance that was so completely different from anything I had sniffed up to that point. My first, intoxicating impression was shaped by the perception of new, artificially but very pleasantly perceived scent substances, like those emanating from a freshly opened bucket of latex dispersion paint, which surely must have been similar to the components of the fragrance in the cellar of a mushroom farm. Leaving the cellar of the mushroom cultivation station via the scent bridge of the mushrooms, one enters a damp, moss-covered coniferous mixed forest, with an extremely woody-resinous atmosphere. The base for me was the smell of a handful of moist humus from the forest floor.

I was consistently blown away by this slightly artificial, green-earthy-spicy-resinous scent and surely evaporated more than 3 liters over my skin surface into the surroundings in the following years. Since the H/S was not overly pronounced, not much was left from a morning application, but certain reactions from people in the morning public transport suggested that not everyone shared my enthusiasm for this fragrance. Now and then, it actually happened that individuals suddenly fled from me, coughing and crying like a baby.

I may be mistaken, but as far as I remember, one of the main components was a form of oak moss, which over time was proven to have a highly allergenic effect and therefore could no longer be used. To my knowledge, this led to the discontinuation of the production of Gucci Rush for Men, and thus to the end of my specific fragrance addiction career.

In the meantime, apparently new oak moss aromas have been developed/found that no longer (so strongly) act allergenically, along with many new natural but also artificial aromas. These inspire the creation of new fragrances and enrich the "scent space." When I recently discovered the Parfumo site, the first action was to search for Gucci Rush for Men in the database... and to find the "duplications" that come very close to the original scent from back then.

I would like to take this opportunity to sincerely thank the initiators and organizers of this database for creating a freely accessible opportunity to explore the world of fragrances.

6 Comments
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Statements

20 short views on the fragrance
2
Sharp cypress works great with lavender and tones down with creamy sandalwood. Wore it in high school. I do miss it.
0 Comments
2
Bright and smoothly expressed Iso E Super formula. I get a lot of frankincense texture.
0 Comments
1
One of my favorite perfumes!! Its a shame, you can't get it any where without paying a hefty price!
0 Comments
7
1
Perfect balance of sandalwood and incense without being creamy or smoky. 20 years ahead of its time, more universal than the imitators.
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1 Comment
6
6
Lightly green blended great dry woods
Strange vibes in the background
Somehow unique
I liked it a lot, but I hated the bottle
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6 Comments
5
1
A legendary scent that was so unique that no other fragrance ever came close to it (at least for me).
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1 Comment
5
2
Somehow I just can't warm up to this woody-smoky scent. The cypress is quite intense at first, but then it quickly becomes tamed.
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2 Comments
3
My first expensive fragrance, bought at the Duty Free shop after thorough advice. I still really like the scent composition.
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0 Comments
3
@Gucci Management: Please do a
re-release of this fragrance. And then please just an EDP version.
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0 Comments
3
3
..Unfortunately no longer available. It was a very unique scent that made a man pleasantly stand out! Woody, spicy with lavender! Mmmmmhhhhhh
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3 Comments
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