L'Art de la Guerre 2014

L'Art de la Guerre by Jovoy
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7.3 / 10 90 Ratings
A perfume by Jovoy for women and men, released in 2014. The scent is spicy-woody. It is still in production.
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Main accords

Spicy
Woody
Fresh
Fruity
Green

Fragrance Pyramid

Top Notes Top Notes
RhubarbRhubarb Calabrian bergamotCalabrian bergamot Granny Smith appleGranny Smith apple
Heart Notes Heart Notes
Corsican immortelleCorsican immortelle Violet leafViolet leaf LavenderLavender NutmegNutmeg
Base Notes Base Notes
OakmossOakmoss Australian sandalwoodAustralian sandalwood Corsican cistusCorsican cistus Indonesian patchouliIndonesian patchouli LeatherLeather

Perfumer

Ratings
Scent
7.390 Ratings
Longevity
7.471 Ratings
Sillage
6.974 Ratings
Bottle
7.875 Ratings
Value for money
6.832 Ratings
Submitted by Michael, last update on 08/12/2025.

Smells similar

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Ganymede Eau de Parfum

Reviews

3 in-depth fragrance descriptions
ClaireV

958 Reviews
ClaireV
ClaireV
1  
Clean, leathery fougere
L'Arte de la Guerre is a modern, spicy interpretation of a classic fougere, and it does its thing so confidently that it never strikes you as a pastiche, or as old-fashioned. The opening notes are of a green, astringent fruit - the snapped-stalk bitterness of rhubarb coupled with unripe Granny Smith apples - which together provides a twist to the classic fougere opening. It's important to note that the fruit notes here are not literal at all. They are not like, for example, Creed's Spice and Wood with its crisp green apple top note, or Aedes de Venustas' Eau de Parfum, which uses a very realistic rhubarb note. Instead, L'Arte de la Guerre uses the textural qualities of rhubarb and green apples, i.e., their tart, green astringency and 'stalkiness', to suggest a sharp, watery freshness as a stand-in for the usual citrus-like opening notes to a fougere. It is unusual and striking.

The freshness does not last long, though, because what this fragrance is all about is an exercise in dark, shady materials - smoky, mineralic oakmoss, dusty lavender, earthy patchouli, tobacco, and leather. It reads as very complex to my nose and is almost impossible to separate out into its constituent layers. I definitely pick up on a crunchy green-grey violet note floating up through the density of the darker materials, like an air pocket. But at its heart lies a dusty, dry, and intensely spicy tobacco accord, buffeted on either side by camphorous lavender and dark patchouli. More moss and leathery amber form the sturdy base. There is some relationship to Caron's great fougere, The Third Man, but L'Arte de la Guerre is perhaps the more evolved of the two.

Although I would characterize the overall feel of this as darkly mossy/bitter, the maple syrup aspects of immortelle and a touch of amber have been used cleverly here to gives little hints of sweetness, as if to take the sting out of its tail. The texture of this perfume is slightly dry and powdery, but also rich and deep.
0 Comments
8
Pricing
8
Bottle
9
Sillage
10
Longevity
10
Scent
Lanatra

23 Reviews
Lanatra
Lanatra
1  
The appeasement of the vegetal combatants
The opening is simply full of spicy autumn vegetables and fruits and they are all combative and full of character. While this might sound odd I think it is amazing. As you might guess from the metrics, this is a scent that is a little bit polarising, but it is undeservedly underrated on this site; L'Art de la guerre is a modern yet timeless, niche, vegetal fougère that is unparalleled in my book.

In the opening and for 30 minutes you will, then, perhaps be a little bit surprised by everything going on. Anyone with a bit of cooking experience will recognise the combination of rhubarb, green apple and celery stalks as a very contrasting yet successful balancing act of aromatics, the surprise to me is how well it works together when you cannot intervene with sweetness and acidity that you can on the tongue. Supported by leafy herbals (violet and patchouli) and spicy nutmeg, the aromatic vegetal impression remain a signature throughout the full 8-12 hours this scent will last you, but eventually lavender, oakmoss and sandalwood comes through and suddenly there are nods of recognition towards the classical fougères. You can feel the debt it owes to Pour Un Homme de Caron (1934) and Trumper's Wild Fern (1877) but yet it is idiosyncratic and its entirely own thing – none of the talcum notes of Caron nor the strong coumarin of Wild Fern. Having mentioned Caron: You could also say that some of the aromatics here are also found in Caron's Yatagan, but L'Art de la Guerre is rather more refined in style than the rugged releases of the late 70s/early 80s that Yatagan belongs to. Some have said elsewhere that it is a little sweet, but I disagree. It has little to do with the style of sweet-ish immortelle scents such as Histoires de parfums' 1740, although they do share some notes.

Once the base is properly established, the ever so odd combinations are lifted into a state of harmony and peace. The rounded odours you will find in especially fruits are not by destiny associated with sweetness although in the memory of many it will; damascenones, esters, ketones are prone to fool the brain into believing that sweetness will eventually reach your tongues receptors, a bit like when you smell and taste a bone dry yet fruity white wine. So, as mentioned, I find L'Art de la Guerre to be very little "sweet" myself, although other people might have different experiences. At any rate, it all balances out, and I think some of the magic is that the drydown feels both so classically masculine and yet so idiosyncratic at the same time. Anyone with ever so slightly developed olfactory receptors will notice that this is not your average male scent, whereas those who prefer mainstream scents will fully accept it (at least if my varied surroundings are anything to go by). Although Jovoy presents it as unisex, it is a bit difficult for me to imagine women appreciating the long lasting oakmossy drydown phase.

A note on performance, since the only other review at the time of writing is of the opinion that LADLG is weak: On me, this is a high performer that lasts through the day. I tend to use 2-3 very brief sprays of this in the very early morning, and yet I have received compliments well into the afternoon from coworkers, and from people more intimate to me even late in the evening. It does not project very far, fortunately, so I would say it is office safe.
0 Comments
6
Pricing
8
Bottle
6
Sillage
7
Longevity
6.5
Scent
Lioncourt

119 Reviews
Lioncourt
Lioncourt
2  
Quality scent for a man, a small rung above the generality
If someone wants to wear a scent of a classic gentleman for large audiences, this perfume can be a great success.
Of course it is not something too new, transgressive or of course original and outstanding that people remember.
But it will discreetly complete the style of a mature and masculine man flawlessly.

I find it really difficult to identify or highlight notes as it is really compact and refined.
Leather, patchouli and lavender for sure, although with nuances that I could not identify. Elegance and retro cut for a leader, seductive businessman and classic charismatic.

As for silage and lasting I have to say that they seem to me to be very improvable and at a level of commercial designer perfumery. If someone wants to be noticed, they have to over-apply and get people to get close.
0 Comments

Statements

3 short views on the fragrance
SmoothieSmoothie 5 months ago
Fresh, spicy and fruity opening. Green and aromatic with a solid Woody and leathery base. Not to heavy and manage to stay fresh and a bit sweet.
0 Comments
DJSaunterDJSaunter 1 year ago
6
Bottle
7
Sillage
7
Longevity
7
Scent
I don't get the fresh fruityness others describe. A warm gentle ambery, dries down to earthy Patchouli, sample before believing 10/10 reviews.
0 Comments
EnomisCVDEnomisCVD 2 years ago
Spicy and crispy opening with a fougere heart.
0 Comments

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