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Fire at Will 2021

Ranked 424 in Unisex Perfume
8.2 / 10 504 Ratings
A popular perfume by Jovoy for women and men, released in 2021. The scent is sweet-gourmand. It is still in production.
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Main accords

Sweet
Gourmand
Creamy
Powdery
Floral

Fragrance Pyramid

Top Notes Top Notes
VanillaVanilla French mimosaFrench mimosa
Heart Notes Heart Notes
VanillaVanilla Brown sugarBrown sugar
Base Notes Base Notes
AmberAmber MuskMusk VetiverVetiver

Perfumer

Ratings
Scent
8.2504 Ratings
Longevity
7.5424 Ratings
Sillage
7.0422 Ratings
Bottle
7.7373 Ratings
Value for money
7.0322 Ratings
Submitted by Loustella · last update on 05/16/2026.
Source-backed & verified

Smells similar

What the fragrance is similar to
Tihota by Indult
Tihota
Escapade Gourmande by Maison Mataha
Escapade Gourmande
Happy Dust by Narcotica
Happy Dust
Vaniglia by Mazzolari
Vaniglia
Vanille West Indies by Ligne St Barth
Vanille West Indies
Vanilla² by Maison Tahité
Vanilla²

Reviews

30 in-depth fragrance descriptions
Mavila16

45 Reviews
Mavila16
Mavila16
Top Review 5  
Purest, fluffiest, sweetest
Do you ever smell something so delicious, so exactly what you wanted that it recontextualizes everything else you own? This is it, this is MY perfect vanilla. I've never smelled Tihota, so I can't compare it to that, but I have a few other vanillas in my collection that I would've described as pure vanilla before I got my nose on Fire At Will.

● Eilish 1 (my favorite perfume): I would've never described this as a berry fragrance before, but the berries really come to the surface and I get that almost minty chocolate vibe some people have described. FAW is sweet, airy and slightly floral in comparison which makes Eilish smell spicier and fruitier in contrast.
● Vanille Insensee: my white whale, I've been chasing this scent forever, and have yet to find anything to replace it. VI is a lot more citrus forward, especially in the opening, but to my surprise the dry down is SO SO similar to this, I think it's the vetiver. VI is more woody and mossy, but the FAW dry down evokes the same memories that VI does.
● Kayali Vanilla 28: Side by side this one doesn't even smell like vanilla at all, this is patchouli and brown sugar. On its own I would've described this as pure deep brown sugar vanilla, but FAW has dethroned it.
●Bianco Latte/Eclaire by Lattafa: these are so synthetic in comparison, where FAW smells like airy, floaty vanilla pod, BL/Eclaire smell plasticky and so lactonic. Don't get me wrong I LOVE them but I don't think they're comparable at all. Bianco Latte is a milkshake made with artifical vanilla flavouring where FAW is realistic and natural.
●Burberry Goddess: not comparable whatsoever but I'm including this one to say it pairs absolutely beautifully with FAW, since Goddess is very lavender forward.

Yes there are many linear vanilla scents out there, but all the ones I've tried are too synthetic or have terrible longevity. So while I do believe Fire at Will is overpriced, it is also the most beautiful linear vanilla I've ever smelled and if that's exactly what you're looking for and you can afford it, it's so worth it.
0 Comments
KathrynA66

46 Reviews
KathrynA66
KathrynA66
Helpful Review 5  
Vanillic Gourmand but...
This is a very pretty vanillic gourmand. On me, the vanilla is so rich, it's almost lactonic. The mimosa is a nice floral touch, and the brown sugar note is realistic. I love the ambery, musky base, but by the time these notes emerge, FAW is almost a skin scent. The performance is average-ish.

The problem is there is nothing much to say about this fragrance because it's so unoriginal. My first thought upon applying was, "This reminds me of..." about 15 other fragrances. If you like gourmands, it is highly likely you own or have owned something very similar to FAW.

For what it is and how it performs, it is too expensive. You can find similar perfumes, which are just as good, for a much lower price.
0 Comments
loveparfum1

97 Reviews
loveparfum1
loveparfum1
Helpful Review 3  
Uncomplicated vanilla
This is a pretty straightforward sweet caramel vanilla. It was a bit of musk/powderiness/brown sugar but it's quite light. It's like a lighter, daytime-friendly version of Kayali Vanilla 28.
This layers extremely well with other fragrances in my experience so you can pair it with florals or musks so it's a good way to evolve a scent you've probably had a while and may be tired of like LVEB, Libre, Paradoxe, etc. I love this layered with one of the many musky skin scents (Glossier You, By Rosie Jane Rosie, Dedcool Milk, etc. as this elevates them a bit and amps up the sillage from a skin scent to something you might wear to go out to lunch.
0 Comments
Caroleanne81

230 Reviews
Caroleanne81
Caroleanne81
2  
Decluttered my bottle
This is a nice smelling caramel / vanilla scent. It’s very sickly sweet on the initial spray and I found it really quite nauseating. After 5-10 minutes the scent and sweetness calms down a bit. It’s a clean, crisp, high quality but still very sweet vanilla. I’d say it’s most similar to Gioiosa than anything else, although it lasts longer and is half the price!

I actually ended up buying Fire At Will only to sell it less than a year later as it just made me feel very ill. I love sugary sweet scents but I find this way too much. Even the thought of this now makes me nauseous. My fav is now Vanille des Rois which is a much lighter, airier and easier to wear vanilla.
Updated on 12/18/2025
0 Comments
Chloerose666

114 Reviews
Chloerose666
Chloerose666
3  
Chocolate at will
Cant believe Eilish #1 and Nebras arent at the top of the 'smells like' list, basically identical.

Yummy. This is great. I tried it because I've heard its supposed to smell like BTFP (which I also love) but it doesn't, not really, not unless we're going to say everything with Vanilla in smells like BTFP lol.

Was nervous of the Mimosa as I hate most frags with it in, but its undetectable to me. This dries down and smells like the most yummy chocolatey smell, which is shocking considering its not even listed in the notes but it is a similar chocolate vibe to BTFP its just not smoky at all.

I get ALL the vanilla, tiny bit of sugar and musky amber. And somehow it smells like sophisticated palmers cocoa butter. Lingers for a long time on my wrist and its very cosy and comforting in cold weather, but IMO works in hot too as it takes on a more 'lotion' vibe (not sunscreen per say, just a nice cocoa butter). A word of caution however, after trying it a few times I would say its VERY sweet! If you are looking for a fresher vanilla this aint for you.
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Statements

169 short views on the fragrance
6 months ago
7
1
Fire at will but the bullets are cloyingly sweet caramel?! I need insulin, I’ll be back
1 Comment
3
Full head-on gourmand: sweet sugary vanilla cream straight out of the piping bag.
0 Comments
3 years ago
3
Gourmand and intense Bourbon vanilla, it is sweet (caramelized sugar) and a bit musky with a touch of amber.
0 Comments
2
Sweet, warm, gourmand vanilla. A fairly pure, musky vanilla with a sprinkling of brown sugar and a little ambery browning.
0 Comments
2
I really love that vanilla is not over-dominating here, the mimosa softens the scent and makes it more sophisticated
0 Comments
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