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90 Pure White 2017

7.1 / 10 132 Ratings
A perfume by Banana Republic for women and men, released in 2017. The scent is fresh-floral. It is still in production.
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Main accords

Fresh
Floral
Citrus
Green
Synthetic

Fragrance Notes

MuskMusk Green teaGreen tea White vetiverWhite vetiver African violet leaf BergamotBergamot GrapefruitGrapefruit AmberAmber JasmineJasmine LavenderLavender

Perfumer

Ratings
Scent
7.1132 Ratings
Longevity
6.2111 Ratings
Sillage
5.7105 Ratings
Bottle
7.5112 Ratings
Value for money
8.246 Ratings
Submitted by OPomone, last update on 07/10/2025.

Smells similar

What the fragrance is similar to
Bal d'Afrique (Eau de Parfum) by Byredo
Bal d'Afrique Eau de Parfum
Eau Parfumée au Thé Blanc (Eau de Cologne) by Bvlgari
Eau Parfumée au Thé Blanc Eau de Cologne
Emporio Armani White for Her by Giorgio Armani
Emporio Armani White for Her
Popeline Blanche by Zara
Popeline Blanche
Aromatic Greens by David Beckham
Aromatic Greens
Starwalker (Eau de Toilette) by Montblanc
Starwalker Eau de Toilette

Reviews

3 in-depth fragrance descriptions
Cvesperus

21 Reviews
Cvesperus
Cvesperus
2  
Fresh and professional citrus musk
Allow me to preface: I’m not a big fan of clean fragrances. This was a gift from my father, who buys according to his own tastes. Take what I say with a grain of salt because I likely would never purchase this product for myself. Banana Republic’s 90 is, as I mentioned, a clean and fresh smelling fragrance. Bright soapy musk and zingy citrus dominate, somewhere along the lines of tart grapefruit, bergamot, or even lime. However, is no sweetness present. It has a very professional and orderly air to it. In fact, I often wore 90 in school to get myself “in the mood” during testing periods, funnily enough. Therefore, I associate it with test-taking at 6 AM (so, who knows, maybe I would dislike it less if this weren’t the case). I can always have some amount of appreciation for unisex fragrances, so points for that. Regardless, I like to wear fragrances to make myself feel comfortable and to bring some simple pleasures into my daily life. 90 does not do that for me. I feel stiff, sterile, and even a little on-edge wearing this fragrance. Confident, yes, a little more than nothing at all, but I feel like I’m playing a role rather than bringing natural something out of me, almost. It’s a little headache inducing too if I’m being honest. I will say the green tea note does seem to bring down the intensity a bit. The lavender and jasmine are subtle yet softening which also helps make the fragrance a little more bearable to me. I’m a velvety sweet gourmand lover, so feel free to ignore me if fresh laundry musks are your thing! More power to you. Late spring/summer daytime fragrance, perfect for the workplace and perhaps sports as well.
0 Comments
D0ntpan1ck

8 Reviews
D0ntpan1ck
D0ntpan1ck
1  
Clean, citrusey musk
No reviews for this one either? The BR Icon line is not one to be slept on!

Nice, fruity, sweet, citrusy musk. Super fresh, pleasing, and refreshing. It does smell like laundry, but a lot better than that. It's a light scent, and basically a skin scent... but at the price, it's fine to overspray. I might buy another bottle of this, because I feel like its a good fragrance to layer with the other fresher/sweeter BR Icon frags, and just because I love it so much in its simplicity.

The sweet clean musk just has this extremely pleasing smell. Not in a mass appealing way, but just that it makes me feel happy, and feel good when I smell it. I feel like it would layer well with many fragrances, as it's simple and clean, but not boring. The musk is really really nice, I really like how this one smells. I was definitely surprised with this one. going in blind to it. I had known Vintage Green and Neroli Woods were good (they are) but hadn't heard much about this. This is definitely a good buy, and an easy blind buy if you like clean musk/laundry/tea/citrus/etc. The tea note really brings it together, which is also why I think it works well with Vintage Green.

Another good one from the BR Icon line. Smells much higher quality than you would think. Worth it if you like simple, clean, musk scents.
0 Comments
Mirimi

34 Reviews
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Mirimi
Mirimi
Very helpful Review 7  
10 Minutes Bal d‘ Afrique without the gagging
Thanks to a lovely perfume for testing received.

After the first whiff of alcohol, a very clear resemblance to Bal d' Afrique, without that vomit-like note (Tagetes?), but also without that other special note (Buchu?) .. How wonderful!,
Already eyeing some good online deals..
A bit less creamy than the BdA, then very close to the skin. Some scents my skin practically drinks up. Very pleasant and this is how Pure White could remain..
I'm smitten… and unfortunately, the scent will soon be gone..
Fading out then, despite the amber (which I can perceive slightly) and musk, it becomes rather very light, watery, sharp, and metallic.. similar to Omnia Crystalline..
If only the middle note could stay. Maybe I'll test it again tomorrow.. with more sprays and also on clothing.
All in all, a feel-good scent and it lives up to its name..
5 Comments

Statements

34 short views on the fragrance
3
It comes across as a clean, soapy hospital fragrance, not like a nursing home, but more a newer wing to a nice hospital. Not great, not bad.
0 Comments
3
Powdery, refreshing, citrusy tea floral. Similar notes w/Ermenegildo Zegna Uomo, except Uomo has no tea. Feminine leaning, lovely & fresh.
0 Comments
2
Clean tropical musk not that much different from Bal d'Afrique. In the drydown it developes into a second skin kind of scent -nice!
0 Comments
6 years ago
13
3
My first thought when I smelled the fragrance... Emporio white for her by Armani... ->> bought!
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3 Comments
11
1
Truly radiant white clean lacquers! Carefree powder clouds with a violet aura and a hint of white tea. Liberatingly spiritual ...
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1 Comment
10
1
Remarkable scent for little money. Jasmine tea with lemon and a hint of lavender. Musk, vetiver for a clean note. The name fits.
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1 Comment
10
3
Pleasant soft-warm lavender scent, with a subtle sillage, musky clean and lemon-powdery. I like it a lot.
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3 Comments
9
2
A great scent for little money... Clear, fresh, clean, and creamy with a lovely purity character :)
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2 Comments
9
4
Pure White? If my towels/white T-shirts/bed sheets smelled like this, I would wash them again immediately! Synthetic-sweet-creamy :-(
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4 Comments
7
Fresh-clean bright scent. On my skin, I can also smell the tea well. Very pleasant and clean.
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0 Comments
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