Everything but the Kitchen Sink Plus a Million White Flowers
Giorgio Armani GIO is a big billowy bouquet of flowers, a few of the white petals of which have been studded with cloves. All of this is anchored in a substantial base which somehow magnifies the florals over time. Apply a tiny bit, and it will expand over the course of a few hours to take over whatever space you currently happen to inhabit.
GIO is very similar in brash spirit, monster sillage, and eternal longevity to Calvin Klein ETERNITY, and equally a part of the late 80's trend to excess. Just look at the list of notes! Everything but the kitchen sink was thrown into GIO. The composition somehow still works, but *only* if *very* sparingly applied. These fragrances are so potent that they can only be washed away--no need for a purse spray!
GIO appears to have gone out of production some time ago--no doubt because ETERNITY won out. And I suppose it's true: No one really needs to own both GIO and ETERNITY. My own intolerance of the clove note explains why my bottle of GIO remained 3/4 full for years and was eventually swapped away, but I do believe on some level that this is a worthy creation, and can recommend it to anyone who likes ETERNITY.
My own relationship to GIO can be compared also to my relationship with Lancôme POEME: I always felt that in theory they were worthy creations, but in practice, whenever it came time to reach for a perfume, I rarely reached for them. (I still have a bottle of POEME in the back of my armoire...)
The elegant GIO bottle is the same as that used for ACQUA DI GIO, with a thin, almost chiplike shape. The ACQUA version is frosted, while the GIO bottle is clear.