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Toy 2 Bubble Gum 2021 Eau de Toilette

6.9 / 10 180 Ratings
A perfume by Moschino for women, released in 2021. The scent is sweet-fruity. It is being marketed by EuroItalia.
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Main accords

Sweet
Fruity
Floral
Synthetic
Gourmand

Fragrance Pyramid

Top Notes Top Notes
Candied citrus fruitsCandied citrus fruits Italian lemonItalian lemon Italian orangeItalian orange
Heart Notes Heart Notes
Chewing gumChewing gum BlueberryBlueberry Bulgarian roseBulgarian rose Cherry blossomCherry blossom CinnamonCinnamon GingerGinger PeachPeach
Base Notes Base Notes
MuskMusk AmbrofixAmbrofix CedarwoodCedarwood
Ratings
Scent
6.9180 Ratings
Longevity
5.9155 Ratings
Sillage
6.0154 Ratings
Bottle
7.8179 Ratings
Value for money
7.1128 Ratings
Submitted by multiple users · last update on 01/02/2026.
Source-backed & verified
Interesting Facts
The face of the advertising campaign is model Stella Maxwell, photographed and directed by Jeremy Scott.

Smells similar

What the fragrance is similar to
Toy 2 Bubble Gum (Hair Mist) by Moschino
Toy 2 Bubble Gum Hair Mist
I Want Choo with Love by Jimmy Choo
I Want Choo with Love
Candied Fantasy by Britney Spears
Candied Fantasy
Sugar Plum Fig by Victoria's Secret
Sugar Plum Fig
Fenty (Eau de Parfum) by Fenty
Fenty Eau de Parfum
Roses de Chloé by Chloé
Roses de Chloé

Reviews

19 in-depth fragrance descriptions
Gourmandgrl

313 Reviews
Gourmandgrl
Gourmandgrl
4  
Rose-dominant - not enough bubblegum
It started with a very bright, strong, cherry-flavored bubble gum ball - the kind you get out of a dispenser machine at the mall.

Then, just like those same bubble gum balls, the bright flavor fades quick -- into a very soft hint of rose, a dash of rubber, and some powdery sweetness.

I came here for the bubble gum notes, and expected those to last longer. I agree with a reviewer elsewhere - it's mostly just a sugary-powdery-sweet "basic rose" scent in dry down. Pleasant enough, but pretty quiet + synthetic.

I prefer Bubble Gum Pop , and "Le Bubble Pop | Urban Outfitters" , over this.
0 Comments
Ganii

136 Reviews
Ganii
Ganii
3  
Tropical bubble gum
Really loved this, it's like a sweet/ bubble gummy fragrance with a tropical hint, reminded me of Britney Spears candied fantasy !
The bubble gum/tropical vibe is so similar, the only difference is that, Moschino doesn't dry down with white florals. The scent is very sweet and pleasant, very comfortable and super easy to wear !
0 Comments
snoopygrrl

25 Reviews
snoopygrrl
snoopygrrl
2  
Sweet Candy Rose
This may be an unpopular opinion, as this fragrance seems a little divisive, but I love this scent. Yes, it has more rose than you think it would, but it's a very sweet rose. I definitely still get that candy-like bubblegum scent from this, but more like a rose-flavored bubblegum. It's powdery, and a little warm (a hint of cinnamon). I generally dislike rose but this fragrance does it for me - plus it gets me compliments from my partner.
0 Comments
WhyDoMen

23 Reviews
WhyDoMen
WhyDoMen
1  
Careful if you're not into rose scents
I've eyed this for some time before buying it, and I was a little disappointed now after I actually bought it. The bubble gum note does not last as long as I would like. I should have paid more attention to the roses note, since I am not a fan of rose, and it really dominates the scent. I also get a really fake Play-Doh note in there at first.

However, after playing around with it some more, I now like it! I just can't go too heavy on it or the florals and rose will be too much for me. I really wish the longevity of the bubble gum note was better.
0 Comments
AnnS94

6 Reviews
AnnS94
AnnS94
1  
Sweet and long lasting
This perfume to me is just ok, I generally love bubble gum scents but unfortunately on me that note does not last long. This mainly smells like a very sweet rose heavy perfume to me. I would call it more of a sugar candy than bubble gum scent. However I have to say that it's very long lasting and the sillage is impressive. I only used one spray of this on my wrists and my sister told me I smelled good about 9 hours after I had applied it. It's pretty much an all-day perfume. I won't be rebuying this but I would still suggest trying this if you like sweet scents because the performance is great. I also love the bottle.
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Statements

71 short views on the fragrance
5
Astonishing how its just straight um tutti fruity bubble gum. Its far away from elegant or sophisticated but nice for a teenage party
0 Comments
5 months ago
3
The bubble gum scent is only noticeable at first, and after that & Rose Jam Perfume like a shampoo.
0 Comments
3
Like a cologne concentration of Delina Exclusif and much cheaper too.
0 Comments
2 years ago
2
Smells exactly like the pink liquid medicine I had to take as a child for frequent ear infections. No candy here. Cute bottle though.
0 Comments
5 days ago
1
half literal bubble gum, half florals. kind of sweet..? it's too floral to tell. mostly rose in the flowers
0 Comments
1
perfect bubblegum scent at first spray that vanishes and leaves nothing behind after like ten minutes. no longetivity very little sillage.
0 Comments
15 days ago
1
Initial spray is everything I ever wished for. Dry down is completely different. That sweet bubblegum... as suddenly as it came, it's gone. :c
0 Comments
2 months ago
1
cute tropical bubblegum smell quickly develops into a dominant rose scent, very similar to rose jam by lush
0 Comments
1
Opens very bubblegum, dries down sweet, musky and rosey. This scent is "girly-pop". This lasted 5.5hrs on me.
0 Comments
1 year ago
1
The initial blast and first half hour smells like vomit to me. Sour and upsetting, not pleasant. Definitely has a bubblegum angle!
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