Emporio Armani - Because It's You Giorgio Armani 2017

Emporio Armani - Because It's You by Giorgio Armani

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6.8 / 10 294 Ratings

A perfume by Giorgio Armani for women, released in 2017. The scent is sweet-fruity. It is being marketed by L'Oréal.

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Main accords

Sweet

Fruity

Floral

Synthetic

Gourmand

Fragrance Pyramid

Top Notes

Raspberry

Neroli

Heart Notes

Rose absolute

Base Notes

Vanilla

White musk

Patchouli

Perfumers

Anne Flipo, IFF (International Flavors & Fragrances)

Ratings

Scent

6.8294 Ratings

Longevity

7.3241 Ratings

Sillage

7.1243 Ratings

Bottle

7.0256 Ratings

Value for money

7.493 Ratings

Submitted by Franfan20, last update on 07/29/2025.

Interesting Facts

Inspired by Giorgio Armani's own personal love story with Sergio Galeotti, the advertising campaign, starring Matilda Lutz and James Jagger, is filmed by French director Fabien Constant.

Smells similar

What the fragrance is similar to

Mon Paris Eau de Parfum

Proud of You for Women

Coach (2016) Eau de Parfum

Emporio Armani - Stronger With You

In Woman

Chantal Thomass (Gold)

Reviews

9 in-depth fragrance descriptions

07/20/2018

6
Bottle 8
Sillage 8
Longevity 10
Scent

Lockon
34 Reviews

Lockon

1

Must have.

It's very lovely borderline gourmand candy scent.
I made my girlfriend buy this fragrance for herself.
So I can smell it on her.
Again it's a very lovely scent.
Simple, clean, sweet and long lasting.
If your meeting someone for the first time ladies.
Wear this sexy beast. And spray this on your girlfriend/boyfriends or casual hookups bed.
And they will keep thinking of you.
I used six sprays...both wrist, back & front of my neck, chest, and front of my shirt.

Will I buy this again? Yes.

What's the strength of this? EDP.

Does this fragrance enter BEAST MODE, good, just okay or weak sauce at best? Good.

Can you use it as a unisex scent? Yes.

Am I willing to trade this fragrance? Yes.

Should You Skip It, Sample It First or Blind Buy It? Sample it first. But if you love Raspberries(Candy or fruit), then blind buy this.

Is it the old, new formulation? New.

What's its availability; in production, limited edition or discontinued? In production.

SKU Number: 3605522041967
Batch Number: Unknown (Production Date: Unknown)

Age: 21+
From: Boscovs
Size: 3ML
Scent: 5/5 (Lovely).
Value: 5/5 (free).
Sillage: 5/5 (Five feet).
Longevity: 5/5 (Eight hours plus).
Creativity: 5/5 (Sweet, fruity, musky).
Projection: 5/5 (Two hours & a half).
Versatility: 5/5 (Anytime & Anywhere).
Compliments: 3.25/5 (Okay).

Until next time, I'll catch you on the flipside.

04/09/2018

10
Bottle 7
Sillage 8
Longevity 7.5
Scent

Jazzy76
320 Reviews

Jazzy76

A Joyous fragrance

"it's you
Nobody has to tell me so
It's you, it's you, you're the angel sent from heaven above"
these are the lyrics of the refrain of "It's you", a lovely song written and performed by Stevie Wonder and contained in the "Woman in red" movie soundtrack. a cult of the Eighties. I love so much this joyous and romantic song and these lyrics came to my mind the moment I sprayed this new scent by Giorgio Armani.
I tested a few hours ago and I loved it immediately: it's young, easy to wear, fruity-fizzy with a gourmand touch. The raspberry notes are noticeable, while the patchouly is only a soft and warm touch at the base and doesn't cover the fruity-floral bouquet.
It's a basic but classy perfume, just like a t-shirt and a pair of skinny jeans signed Emporio Armani.
last but not least, the simple but very refined bottle , squared with blunt edges and with a nice silver cap.
The price is high, but the sillage is quite good as well as the longevity.
Otherwise, if you 're searching for something quite similar but low cost and with a more evanescent sillage, try "Fruity" by Zara.The result won't be the same, of course, but the bouquet is quite similar.

05/08/2025

Anne2608
3 Reviews

Anne2608

1

Geht immer!!

Perfekter Sommer oder Frühlings Duft. Süß und Fruchtig aber trotzdem erwachsen. Erinnert mich etwas an einen lychee Hugo und hält auch gut. Habe schon viele Komplimente dafür bekommen! Hat auch etwas sauberes an sich und ist einfach ein super gute Laune Duft den man immer ohne groß zu überlegen verwenden kann.

11/21/2018

6
Bottle 5
Sillage 6
Longevity 4
Scent

Gold
541 Reviews

Translated Show original

Gold

Top Review 48

Because I wonder... or something. Si?!

Buon giorno, you with Armani. Or bonjour chez L'Oréal. Or hello, Nestlé shareholders. After all, you own 25 percent of L'Oréal. And Armani belongs to them.
Premièrement, c'est quoi ça ?
"Because it's you Why English? Because "Si Numero Due" sounds stupid, right.
Because everyone understands dat with the "because you are".
'Oh, Chantal, I'm giving you this Fruityfloral because you're worth it to me...'

old slogan of L'Oréal : because you are worth it...

Because it's you - and not the redhead next door.
Although... you always want a big thinness and then you get a small thickness...
c'est la vie.
And naturellement, la vie est belle.
La vie est belle because of you.
Si- because of you.
Gabrielle, because of you.
Good girl gone bad - because of you.
In love again - because of you.
Shirin David - because of you.
La Rive, in the deutsche Drogerien, because of you.
Judith Williams on TV - because of you.
You are the blueprint of mediocrity. The average in the turquoise shopping bag. Even if they change their logo, because of you, you stay you.
You stay you.
You are assembled in a chemical factory from food flavors and detergent odor.
Because of you.
You are interchangeable, but for many people the epitome of perfume is now... because of you offending nobody

but old bitches like me.

You're a real becauseofyouiges you.
I can't even hate you.
But why, pourquoi, perchè... are YOU together with your big sis Si listed in Luca Turin's new Bible as

?
So you're as good as Annette Neuffert and Andy Tauer? You're better than Chambre Noire and Vero Kern?
Nestlé wouldn't happen to be building wells in Greece, where Turin lives?
Because I understand only railway station and can only use swear words in Greek.
Des goûts et des couleurs on ne dispute pas.
But you can be surprised.

05/01/2018

Saleo21
3 Reviews

Translated Show original

Saleo21

7

My Antichrist

I'm actually a big Armani fan when it comes to fragrances, but this one reaches a whole new number on my negative scale, I like it a little sweeter but because of You is sugar water paired with headache berry sorbet. I have given it a chance on my skin although I didn't like it on the test strip, this is the first scent I can hardly stand and it causes me headaches, the Sillage is extreme (felt or really?) and the durability is also very good, it fits perfectly into the modern candy for teenagers like LVEB, Si, Mon Paris and others, who likes to test it, here you get something (sweet) for your money

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