To give away the answer right away: Yes! AJ Arabia VII is a passionate ode to Aoud. AJ Arabia VII is majestic, almost uplifting, allowing me to stroll in olfactory euphoria and delighted daydreaming over clouds and dunes.
For me, AJ Arabia VII is more authentic, oriental, Arabic, perfectly formed, and "aoud-ier" than the Aoud fragrances from Roja. AJ Arabia VII embodies the passionate, exhilarating, intoxicating splendor of Arabic fragrance culture. Fascinating and glorious like a tale from 1001 Nights, touching like the crescent moon standing in the midnight blue sky above a mighty sand dune.
Number VII is of enchanting and indescribable beauty. Time stands still, warmth envelops you. The pure Orient. Anyone interested in Arabic Aoud fragrances is likely to easily lose their olfactory soul in passionate love for AJ Arabia VII. Furthermore, AJ Arabia VII is also significantly more budget-friendly than the Roja fragrances.
For those who find Roja's Aoud fragrances too ostentatiously perfect, too little touching, too smooth in their flawless beauty, too immersed in their own aesthetics, AJ Arabia VII is a recommended test. AJ Arabia VII is an Arabic-opulent combination of bright cedarwood, wonderfully shimmering Aoud, and soft, gentle Cashmeran. In the warm, enveloping, and sensual base note, Number VII becomes softer and more powdery through amber and white musk.
AJ Arabia represents for me the unadorned opulence and purism of Arabic perfumery through the minimalist use of the highest quality components. The oriental richness of linearity. AJ Arabia VII stands for the (still justifiable here) contemporary decadence and traditional mystique of Arabia at the same time. The pure Orient, the olfactory soul of the Arab world.
AJ Arabia was founded in 2014 by Al Jaberi in Abu Dhabi (UAE). Al Jaberi, who learned his craft as a perfumer in Paris, combines the tradition of French perfumery with the Arabic. The five perfumes released so far in the AJ Arabia Black Collection (Numbers I to V) are indeed more committed to European perfumery than to Arabic, although they do not deny the Arabic roots of the creator.
While high-priced fragrances from the Arab world generally orient themselves entirely or largely to the perfume tradition of the West (e.g., Amouage, Black Collection by AJ Arabia), the affordable (and usually also the mid-priced) fragrances from this region are unfortunately often not an olfactory revelation.
The Gold Collection by AJ Arabia is quite different. Number VII consistently adheres to the craftsmanship of Arabic perfumery without compromising on quality. For European noses, upon first encounter, it is undoubtedly unfamiliar, foreign, surprising, yet at the same time fascinating and exciting. If you allow yourself to engage with AJ Arabia VII - and thus with the traditional olfactory treasures of the Orient, if you let Number VII seduce you, you will be rewarded with a wonderful expansion of horizons into the Orient (the cradle of our Western (fragrance) culture).
The packaging and the bottle are adorned with Arabic ornaments. Gold leaf is also a must on the bottle. The ornaments reference the magnificent Sheikh Zayed Mosque in Abu Dhabi. Sheikh Zayed was the first president of the United Arab Emirates (UAE), founded in 1971.
The limited edition AJ Arabia VII (so far the only fragrance in the Gold Collection) was released on the occasion of the 43rd National Day of the UAE. Number VII is not coincidentally an Aoud fragrance. The perfume is a tribute to the local population's love for Aoud. The name "VII" stands for the 7 Emirates that united on December 2, 1971, to form the United Arab Emirates.
AJ Arabia VII opens with an ethereal, almost airy Aoud note that has some citrus-fresh aspects. The Aoud note feels majestic, almost uplifting, allowing one to walk in euphoria over clouds and dunes.
Quickly, the Aoud note becomes denser and minimally noble-musty. However, it initially remains a rather brighter Aoud, summer-warm, reminiscent of very fine wood. As it progresses, the Aoud note takes on a slightly dry-earthy touch. The Aoud evokes thoughts of the warm, dry ground of a summer cow pasture and the sun-warmed dark, aromatic wood of an old stable. Only a hint of animalic. Not fecal, not herbaceous, not medicinal, but alluring, causing a tingling sensation - like an intimate touch.
The Aoud enters into a symbiosis with the mentioned cedarwood. A calm, harmonious balance between slightly brown, animalic Aoud and fresh-green, bright cedarwood, which even has a faint bright resin note. The cedar is exalted and proud. Not a brutal cedar, but an aromatic, bright, slightly green Lebanese cedar. Not fibrous wood, but very fine, smoothly polished. A gentle giant with a majestic crown. Fascinating like a 200-year-old giant Lebanese cedar that one would want to lie in its shade for hours, admiring its splendor and the tranquility it radiates.
Cashmeran envelops and harmoniously rounds off the woody scent. The Cashmeran smells of light woods, while at the same time giving Number VII something soft and cuddly. A harmonious counterbalance to the distinctly Arabic Aoud note.
Towards the base, Number VII becomes more sensual, powdery, and softer. Almost cuddly and embracing. A warm and non-sticky resin note, along with white musk, allows the Aoud note to slowly fade away. The white musk is soft and cuddly like a huge down pillow. At the same time, the musk has a natural animalic facet, leading one to wonder if it is (as is still common in Arabic perfumery) real musk. I have only smelled similarly beautiful, soft, warm, cuddly, stimulating musk in the Hind fragrances offered to the local clientele in Dubai.
Certainly, AJ Arabia VII is not a complex fragrance. Number VII celebrates, firmly rooted in the traditional craftsmanship of Arabic perfumery, the unpretentious beauty and aesthetics of the linear. Like all true Arabic perfumes, Number VII is slim in terms of the number of fragrance notes in the perfume, composed succinctly, referring to the essentials.
AJ Arabia VII is less flawlessly perfect, less smooth, less velvety than (Amber) Aoud by Roja, yet distinctly more Arabic and with more contour in the character of the Aoud. Number VII is more sheikh, while (Amber) Aoud by Roja is a European olfactory beauty that likes to emphasize its own perfection.
AJ Arabia VII is for me THE Aoud perfume of Arabia. I am in love, very much in love, intoxicated.