Lattafa Pride

Lattafa Pride stands for a modern interpretation of oriental fragrance tradition. Founded in Dubai in 1980, the Lattafa line combines classic ingredients such as amber, oud and fine spices with modern, often western-influenced compositions. The result is fragrances with a strong character, oriental soul and international flair.

With the Pride line, Lattafa builds a bridge between tradition and zeitgeist - a step towards globalization that is reflected in both the fragrances and the design. The flacons have a striking and high-quality design: Heavy glass bases, golden accents and finely crafted ornaments echo the aesthetics of oriental palace architecture while also referencing the brand's cultural roots. They also set strong accents in terms of color: from deep black to satin white and metallic bronze to bright emerald green, they reflect the individuality of each creation.

Fragrances such as "Eternal Oud", "Peace & Love" or "Affection" have quickly made Lattafa Pride a globally recognized name in niche perfumery. Whether floral bouquets with creamy vanilla, ambery woody accents or leathery oud interpretations: Each of the label's compositions tells its own story while remaining true to the typical Lattafa style: warm, intense and expressive.