Art of Arabia I

Art of Arabia I by Lattafa Pride
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8.3 / 10 723 Ratings
A popular perfume by Lattafa Pride for men. The release year is unknown. The scent is fresh-citrusy. It is being marketed by Lattafa Perfumes Industries LLC.
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Main accords

Fresh
Citrus
Aquatic
Green
Spicy

Fragrance Pyramid

Top Notes Top Notes
MintMint BergamotBergamot
Heart Notes Heart Notes
Black teaBlack tea GingerGinger LavenderLavender
Base Notes Base Notes
AmbroxanAmbroxan FrankincenseFrankincense CinnamonCinnamon
Ratings
Scent
8.3723 Ratings
Longevity
7.1690 Ratings
Sillage
7.1690 Ratings
Bottle
7.2669 Ratings
Value for money
8.8667 Ratings
Submitted by Skrwail, last update on 09/15/2025.

Smells similar

What the fragrance is similar to
Imagination by Louis Vuitton
Imagination
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Amber Oud Aqua Dubai
Sunrise on the Red Sand Dunes (Eau de Parfum) by Zara
Sunrise on the Red Sand Dunes Eau de Parfum
Essence de Blanc by French Avenue
Essence de Blanc
Mazaaj Infused by Zimaya
Mazaaj Infused
Karus Blu Spice by Khadlaj / خدلج
Karus Blu Spice

Reviews

38 in-depth fragrance descriptions
9
Pricing
4
Bottle
7
Sillage
6
Longevity
8
Scent
Zeinse

14 Reviews
Zeinse
Zeinse
Helpful Review 3  
It's not a clone, but a twist. Side-by-Side: Lattafa Art of Arabia I vs. Louis Vuitton Imagination
Today, I had the chance to test Lattafa Art of Arabia I directly with Louis Vuitton’s Imagination, and the experience was revealing.

Opening:
Art of Arabia I opens with a bold, synthetic-leaning citrus burst, dominated by bergamot and a pronounced mint note. This is quite different from Imagination’s opening, which is immediately soapy, citrusy and fresh. The Lattafa’s opening is more assertive and lingers with a synthetic edge for at least the first hour and a half. Personally, this initial phase is not my favorite—it’s louder and less refined, with the bergamot and mint taking center stage before the heart notes emerge

Development and Drydown:
After about two hours, the fragrance starts to settle, and this is where the resemblance to Imagination becomes more apparent. The transition brings forward notes of black tea, ginger, and a soapy, ambroxan-driven freshness. However, Art of Arabia I never becomes a perfect clone; it retains its own identity, with the ginger and mint remaining more pronounced than in Imagination. The ambroxan lends a clean, soapy character, but the Lattafa version is bolder and less subtle, with that synthetic undertone persisting throughout the wear... For that, I think I prefer Imagination;

Comparison and Value:
Art of Arabia I isn’t a direct clone: it’s more of a reinterpretation. If you’re expecting a 1:1 match, you’ll notice differences: the Lattafa is more synthetic, with a stronger mint and ginger presence, and lacks some of the natural, airy nuance of Imagination. That said, it captures about 60-70% of the Imagination vibe, especially in the drydown, and projects a similarly uplifting, unisex freshness that’s ideal for spring and summer

For the price of 50$/€, Art of Arabia I offers excellent value, especially compared to the much higher cost of Imagination. If you want a scent that channels the spirit of Imagination at a fraction of the price, this is a solid choice. While I personally prefer the refinement and subtlety of Imagination (despite its premium price tag), Art of Arabia I is a commendable alternative for those seeking a fresh, citrusy, and slightly sweet scent with a modern twist.

In the end even though I prefer the LV's original, I don't think I will be getting it, or at least not at the moment. I might just go with Art of Arabia I, see if I get compliments and if I do, maybe way later i'll buy the imagination one. Even though I think they're not exactly the same, I still think that if you get compliment in one you'll naturally get compliments on the other since they are the same with different twists.

But honestly it might be a long shot before I spend 300 or 500€ on the LV Perfume. For the price i've smelled more complex and complete fragrances, however, imagination wins on its versatility. I will post my review of Imagination on that page and you can check it out if you are somewhat invested in my review of it :) Thank you for reading!
0 Comments
ClaireV

958 Reviews
ClaireV
ClaireV
1  
Use your Imagination...
A very simple, fresh citrus scent with a touch of astringent black tea. The tannins and silvery, woody blast of bergamot lightly mark the scent out as masculine, though as there is nothing so particularly butch about it – no oakmoss, lavender, or coumarin – that a woman couldn’t pull it off. It doesn’t feel overly synthetic, even though it hovers close to the functional category. I just don’t find it very compelling. I bought a 20ml bottle of it for my son and though he likes it well enough, I think its main attraction to him is as a quick sprucer-upper in lieu of a shower. This is also how I feel about LV Parfums Imagination, by the way, so I'm glad I only spent 9 euros on it.
0 Comments
10
Pricing
7
Bottle
8
Sillage
7
Longevity
8
Scent
Vlyr

11 Reviews
Vlyr
Vlyr
1  
Cinnamon Imagination
In the opening, I directly get a mix of citrus and a stubborn cinnamon that will just say hello but go to the backstage for later.

After that, the mint + bergamot take a strong protagonist role which I personally adore, and my brain ignores the cinnamon, but at the same time knows it's there. It's a weird sensation, and maybe this happens because of what happened at the initial blast.

I can't help it but get lime from it, the lime from the mojitos, or maybe the cinnamon tweaks my brain into a familiar scent, as it's also found in the mojitos.

Overall, I wouldn't be able to say this fragrance results in a dopamine rush because of puzzle solving in my brain, but even then, it hits just perfectly right, especially because I sense it uplifts my mood, but not too windy (so to speak), but rather grounded due to the cinnamon, giving the user the ability to feel a fresh mood but at the same time cozy and bed-sheets type of comfort.

I am in love and I am wearing this in alternation with Riflesso when I get enough of each.

Very happy with this purchase.
0 Comments
4
Pricing
8
Bottle
7
Sillage
2
Longevity
8
Scent
Averycj

50 Reviews
Averycj
Averycj
1  
Fart of Arabia
Imagination, but make it greener, make it more bitter, and make it disappear faster than you when your extended family comes over for supper.

The tea note is nice, but I don't prefer it to the OG. This one is more herbaceous and bitter than the mix of citrusy freshness you get with Imagination. However, I do find it still refined, relaxing, and almost meditative in a way. I did get a compliment within the first hour of wear, which was pleasant.

But the performance is abysmal. I’m talking “don’t bother spraying unless you’re outside of the door to the event” bad. It vanishes from my skin after 2 hours, and by vanish I don’t mean turns into a skin scent. I mean gone. Evaporated. Donezo. It does project at moderate distance though.

At $40, you’d think it would be decent value, but if you’re reapplying this eight times a day just to get whafts from it, it’s not even worth that price. The cost-per-wear ratio doesn't equate.

Good scent, terrible longevity.
0 Comments
10
Pricing
9
Bottle
7
Sillage
9
Longevity
9.5
Scent
Basti87

572 Reviews
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Basti87
Basti87
Top Review 29  
Doesn't come close to the original, but captures the vibe quite well
I've been waiting a long time for this release. A Lattafa clone of Imagination. Although this fragrance is not as obviously recognizable as a clone as the LV clones from the sub-brand Maison Alhambra, you can tell where the journey is going as soon as you spray it on. I am surprised that the Arab "clone houses" have not yet adopted one of the community's most popular fragrances. This DNA, including the hype, is a money-making machine. But it has to be said: this DNA is much more difficult to implement than that of Aventus, for example.

A little text about Imagination: This one is rightly on the throne, as it appeals to pretty much everyone, has a blatant staying power and is like an earworm. It's still on my wish list and I'll probably treat myself to it this summer. It also has a lot of potential to become a signature fragrance because of its longevity and freshness, especially for people who don't have or want to have a large collection.
I haven't tested the Zara fragrance Sunrise on the Red Sand Dunes Eau de Parfum yet, so I can only compare the Lattafa and the LV. If I happen to pass by a Zara store, I will make up for it. As a big Lattafa fan, I definitely had to have this release and the Arabian fragrance houses get my trust.

I think many people's expectations are clearly too high. I have already tested quite a few Lattafa dupes and also from Arabian houses. The twin almost never comes close to the original, which should give you pause for thought given the niche prices. Nevertheless, you still get a great fragrance that can give you a bit of pleasure for little money. After many years in the fragrance world, I am more in favor of perfection, but that often costs money. You shouldn't go into these clones expecting them to be 1:1 replicable, especially as many higher-quality raw materials usually cost significantly more. But if you only pay for the product and not the name, you can save a lot.

Now finally to the "Art of Arabia I | Lattafa / لطافة": I was immediately hooked when I heard about this fragrance. As it happens, you don't get these fragrances until much later, as they are often sold out and can only be bought much later in the shops. I never found it on the official Lattafa website, but you have to be patient. The brand was probably overwhelmed by the hype, much like Khamrah used to be. Just don't buy overpriced. I wouldn't pay more than €40, just on principle. Better to wait, as this fragrance will soon be back in stock. I bought 3 pieces in a store for less than the RRP of 40€. You can always use fresh fragrances: for in between, for the gym bag, for work as a refreshment. Would also be a great addition if you own the original, especially for a quick refreshment.
When this release was back in stock, I ordered immediately and a short time later it was sold out again. I think after 1-2 hours. I've rarely been as excited about a dupe as this one.
The Lattafa Pride fragrances are a little more expensive, which is certainly also due to the higher quality fragrances. I already had the "Art of Arabia II | Lattafa / لطافة", so I was already familiar with this beautiful packaging. The bottle is also really cool and has a beautiful Dubai style.

First of all, the fragrance: Of course, it doesn't come close to Imagination, but for 1/7 of the price, it's no wonder. The fragrance DNA is also not 1:1, but you get 100% of those Imagination vibes. Many amateurs would not notice a big difference between these two fragrances, especially in the first 1-2 hours. Immediately after spraying it on, you get this pleasant note of black tea, ginger, citrus and here also mint. The original is even more citrusy and has no mint, but I don't find it disturbing at all. Art of Arabia I fades slightly after 2-3 hours. It is still in the positive range, but the imagination simply remains as fresh for many hours after spraying it on. Here, too, Art Of Arabia I seems a little more synthetic, but still remains within limits. Absolutely a compliment-getter, just like its role model. The top note of this lattafa in particular is superbly composed for me and is therefore a top freshness for in between. As I said: a perfect choice for the gym bag, also in terms of price. Similar to Imagination, ladies can of course also wear this fragrance, as this citrus-ginger-tea mix is absolutely unisex. A very modern DNA that spreads a good mood.
Performance I have tested the last two days exactly on the back of my hand: Durability is really good with this Lattafa, better than rated here. Aaaabut... it is nowhere near the Imagination in terms of sillage. The Lattafa's sillage is quite good for the first 1-2 hours, then it becomes more skin-like or a little too skin-like. Longevity was close to the skin for about 10 hours, but you notice it more when you test it on the back of your hand. Overspray is no problem with this fragrance and also makes sense.

i hope I was able to provide you with a detailed review of this hyped fragrance. And as I said, you shouldn't go in expecting to get an identical fragrance for this relatively low price. For just under 40€, this fragrance is absolutely great. If you are looking for perfection, you should go for the original, also because of the sillage.
3 Comments
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Statements

9 short views on the fragrance
VitrexVitrex 12 months ago
8
Bottle
7
Sillage
7
Longevity
8
Scent
Für den Preis eine sehr gute Alternative zum Imagintation. Habe den großen Bruder im Store gerochen und konnte keine Unterschiede merken.
0 Comments
CognoSenti45CognoSenti45 1 year ago
9
Bottle
7
Sillage
8
Longevity
9
Scent
Smells very well put together. Very niche quality. I get citrusy/frankincense/tea and a dab of cinnamon. Excellent spring/summer frag.
0 Comments
RezkitomfordRezkitomford 7 months ago
8
Bottle
7
Sillage
7
Longevity
9.5
Scent
the resemblance to Imagination is not that great but my oh my! isn't this an amazing scent. reminds me of soap from the good ol days.
0 Comments
LinoskoczekLinoskoczek 8 months ago
4
Bottle
7
Sillage
7
Longevity
5
Scent
Initial wow factor fades away and leaves behind a headache from the overload of artificial freshness. I can see the appeal though.
0 Comments
EliasSaddiqEliasSaddiq 1 year ago
7
Bottle
8
Sillage
8
Longevity
9
Scent
Finde ihn Mega in den ersten 1 - 2 Minuten etwas minziger geht bisschen in die torino 21 Richtung danach aber 1:1 Imaginationen H/S gut
0 Comments
FlyviewFlyview 11 days ago
6
Bottle
7
Sillage
7
Longevity
8
Scent
Opens as a delicious ice Tea, after 5min turns into a lemon frizzy, Like Airport/wipes, still in a good fresh way. Dries to a lemon sweet, Ok 7.5/10
0 Comments
BertolucciKBertolucciK 3 months ago
7
Bottle
7
Sillage
7
Longevity
7
Scent
Nice fresh opening like Imagination, but the drydown is harsh, synthetic and cheap. Falls apart fast. Just not worth it.
0 Comments
lobolobolobolobo 4 months ago
8
Bottle
7
Sillage
7
Longevity
8
Scent
This will make you smeel sharp and fresh, very fitting for a formal setting IMO. I have gotten many compliments while wearing it.
0 Comments
MartynasMartynas 5 months ago
7
Bottle
5
Sillage
4
Longevity
10
Scent
Iced tea with fresh citruses and mint right next to it, wrapped in a cloud of musk. Uplifting and soothing.
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