Art of Arabia I Lattafa Pride

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8.3 / 10 643 Ratings

A popular perfume by Lattafa Pride for men. The release year is unknown. The scent is fresh-citrusy. It is being marketed by Lattafa Perfumes Industries LLC.

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Main accords

Fresh

Citrus

Aquatic

Green

Spicy

Fragrance Pyramid

Top Notes

Mint

Bergamot

Heart Notes

Black tea

Ginger

Lavender

Base Notes

Ambroxan

Cinnamon

Frankincense

Ratings

Scent

8.3643 Ratings

Longevity

7.1611 Ratings

Sillage

7.0610 Ratings

Bottle

7.3591 Ratings

Value for money

8.9591 Ratings

Submitted by Skrwail, last update on 07/19/2025.

Smells similar

What the fragrance is similar to

Imagination

Amber Oud Aqua Dubai

Mazaaj Infused

Sunrise on the Red Sand Dunes Eau de Parfum

Karus Blu Spice

Essence de Blanc

Reviews

33 in-depth fragrance descriptions

04/23/2025

9
Pricing 4
Bottle 7
Sillage 6
Longevity 8
Scent

Zeinse
14 Reviews

Zeinse

Helpful Review 3

It's not a clone, but a twist. Side-by-Side: Lattafa Art of Arabia I vs. Louis Vuitton Imagination

Today, I had the chance to test Lattafa Art of Arabia I directly with Louis Vuitton’s Imagination, and the experience was revealing.

Opening:
Art of Arabia I opens with a bold, synthetic-leaning citrus burst, dominated by bergamot and a pronounced mint note. This is quite different from Imagination’s opening, which is immediately soapy, citrusy and fresh. The Lattafa’s opening is more assertive and lingers with a synthetic edge for at least the first hour and a half. Personally, this initial phase is not my favorite—it’s louder and less refined, with the bergamot and mint taking center stage before the heart notes emerge

Development and Drydown:
After about two hours, the fragrance starts to settle, and this is where the resemblance to Imagination becomes more apparent. The transition brings forward notes of black tea, ginger, and a soapy, ambroxan-driven freshness. However, Art of Arabia I never becomes a perfect clone; it retains its own identity, with the ginger and mint remaining more pronounced than in Imagination. The ambroxan lends a clean, soapy character, but the Lattafa version is bolder and less subtle, with that synthetic undertone persisting throughout the wear... For that, I think I prefer Imagination;

Comparison and Value:
Art of Arabia I isn’t a direct clone: it’s more of a reinterpretation. If you’re expecting a 1:1 match, you’ll notice differences: the Lattafa is more synthetic, with a stronger mint and ginger presence, and lacks some of the natural, airy nuance of Imagination. That said, it captures about 60-70% of the Imagination vibe, especially in the drydown, and projects a similarly uplifting, unisex freshness that’s ideal for spring and summer

For the price of 50$/€, Art of Arabia I offers excellent value, especially compared to the much higher cost of Imagination. If you want a scent that channels the spirit of Imagination at a fraction of the price, this is a solid choice. While I personally prefer the refinement and subtlety of Imagination (despite its premium price tag), Art of Arabia I is a commendable alternative for those seeking a fresh, citrusy, and slightly sweet scent with a modern twist.

In the end even though I prefer the LV's original, I don't think I will be getting it, or at least not at the moment. I might just go with Art of Arabia I, see if I get compliments and if I do, maybe way later i'll buy the imagination one. Even though I think they're not exactly the same, I still think that if you get compliment in one you'll naturally get compliments on the other since they are the same with different twists.

But honestly it might be a long shot before I spend 300 or 500€ on the LV Perfume. For the price i've smelled more complex and complete fragrances, however, imagination wins on its versatility. I will post my review of Imagination on that page and you can check it out if you are somewhat invested in my review of it :) Thank you for reading!

05/22/2025

ClaireV
731 Reviews

ClaireV

1

Use your Imagination...

A very simple, fresh citrus scent with a touch of astringent black tea. The tannins and silvery, woody blast of bergamot lightly mark the scent out as masculine, though as there is nothing so particularly butch about it – no oakmoss, lavender, or coumarin – that a woman couldn’t pull it off. It doesn’t feel overly synthetic, even though it hovers close to the functional category. I just don’t find it very compelling. I bought a 20ml bottle of it for my son and though he likes it well enough, I think its main attraction to him is as a quick sprucer-upper in lieu of a shower. This is also how I feel about LV Parfums Imagination, by the way, so I'm glad I only spent 9 euros on it.

05/09/2025

10
Pricing 7
Bottle 8
Sillage 7
Longevity 8
Scent

Vlyr
11 Reviews

Vlyr

1

Cinnamon Imagination

In the opening, I directly get a mix of citrus and a stubborn cinnamon that will just say hello but go to the backstage for later.

After that, the mint + bergamot take a strong protagonist role which I personally adore, and my brain ignores the cinnamon, but at the same time knows it's there. It's a weird sensation, and maybe this happens because of what happened at the initial blast.

I can't help it but get lime from it, the lime from the mojitos, or maybe the cinnamon tweaks my brain into a familiar scent, as it's also found in the mojitos.

Overall, I wouldn't be able to say this fragrance results in a dopamine rush because of puzzle solving in my brain, but even then, it hits just perfectly right, especially because I sense it uplifts my mood, but not too windy (so to speak), but rather grounded due to the cinnamon, giving the user the ability to feel a fresh mood but at the same time cozy and bed-sheets type of comfort.

I am in love and I am wearing this in alternation with Riflesso when I get enough of each.

Very happy with this purchase.

06/08/2024

10
Pricing 9
Bottle 7
Sillage 9
Longevity 9.5
Scent

Basti87
502 Reviews

Translated Show original

Basti87

Top Review 29

Doesn't come close to the original, but captures the vibe quite well

I've been waiting a long time for this release. A Lattafa clone of Imagination. Although this fragrance is not as obviously recognizable as a clone as the LV clones from the sub-brand Maison Alhambra, you can tell where the journey is going as soon as you spray it on. I am surprised that the Arab "clone houses" have not yet adopted one of the community's most popular fragrances. This DNA, including the hype, is a money-making machine. But it has to be said: this DNA is much more difficult to implement than that of Aventus, for example.

A little text about Imagination: This one is rightly on the throne, as it appeals to pretty much everyone, has a blatant staying power and is like an earworm. It's still on my wish list and I'll probably treat myself to it this summer. It also has a lot of potential to become a signature fragrance because of its longevity and freshness, especially for people who don't have or want to have a large collection.
I haven't tested the Zara fragrance Sunrise on the Red Sand Dunes Eau de Parfum yet, so I can only compare the Lattafa and the LV. If I happen to pass by a Zara store, I will make up for it. As a big Lattafa fan, I definitely had to have this release and the Arabian fragrance houses get my trust.

I think many people's expectations are clearly too high. I have already tested quite a few Lattafa dupes and also from Arabian houses. The twin almost never comes close to the original, which should give you pause for thought given the niche prices. Nevertheless, you still get a great fragrance that can give you a bit of pleasure for little money. After many years in the fragrance world, I am more in favor of perfection, but that often costs money. You shouldn't go into these clones expecting them to be 1:1 replicable, especially as many higher-quality raw materials usually cost significantly more. But if you only pay for the product and not the name, you can save a lot.

Now finally to the "Art of Arabia I | Lattafa / لطافة": I was immediately hooked when I heard about this fragrance. As it happens, you don't get these fragrances until much later, as they are often sold out and can only be bought much later in the shops. I never found it on the official Lattafa website, but you have to be patient. The brand was probably overwhelmed by the hype, much like Khamrah used to be. Just don't buy overpriced. I wouldn't pay more than €40, just on principle. Better to wait, as this fragrance will soon be back in stock. I bought 3 pieces in a store for less than the RRP of 40€. You can always use fresh fragrances: for in between, for the gym bag, for work as a refreshment. Would also be a great addition if you own the original, especially for a quick refreshment.
When this release was back in stock, I ordered immediately and a short time later it was sold out again. I think after 1-2 hours. I've rarely been as excited about a dupe as this one.
The Lattafa Pride fragrances are a little more expensive, which is certainly also due to the higher quality fragrances. I already had the "Art of Arabia II | Lattafa / لطافة", so I was already familiar with this beautiful packaging. The bottle is also really cool and has a beautiful Dubai style.

First of all, the fragrance: Of course, it doesn't come close to Imagination, but for 1/7 of the price, it's no wonder. The fragrance DNA is also not 1:1, but you get 100% of those Imagination vibes. Many amateurs would not notice a big difference between these two fragrances, especially in the first 1-2 hours. Immediately after spraying it on, you get this pleasant note of black tea, ginger, citrus and here also mint. The original is even more citrusy and has no mint, but I don't find it disturbing at all. Art of Arabia I fades slightly after 2-3 hours. It is still in the positive range, but the imagination simply remains as fresh for many hours after spraying it on. Here, too, Art Of Arabia I seems a little more synthetic, but still remains within limits. Absolutely a compliment-getter, just like its role model. The top note of this lattafa in particular is superbly composed for me and is therefore a top freshness for in between. As I said: a perfect choice for the gym bag, also in terms of price. Similar to Imagination, ladies can of course also wear this fragrance, as this citrus-ginger-tea mix is absolutely unisex. A very modern DNA that spreads a good mood.
Performance I have tested the last two days exactly on the back of my hand: Durability is really good with this Lattafa, better than rated here. Aaaabut... it is nowhere near the Imagination in terms of sillage. The Lattafa's sillage is quite good for the first 1-2 hours, then it becomes more skin-like or a little too skin-like. Longevity was close to the skin for about 10 hours, but you notice it more when you test it on the back of your hand. Overspray is no problem with this fragrance and also makes sense.

i hope I was able to provide you with a detailed review of this hyped fragrance. And as I said, you shouldn't go in expecting to get an identical fragrance for this relatively low price. For just under 40€, this fragrance is absolutely great. If you are looking for perfection, you should go for the original, also because of the sillage.

05/29/2024

7
Pricing 5
Bottle 6
Sillage 5
Longevity 7.5
Scent

FeroxEagle
6 Reviews

Translated Show original

FeroxEagle

Top Review 21

AoA I --- SotRSD --- Imagination

Hi, I have an original sample of Imagination, a bottle of Sunrise on the Red Sand Dunes Eau de Parfum and a bottle of "Art of Arabia I | Lattafa / لطافة". Let the games begin.

I don't like to copy-paste the same text for all three fragrances, this is the one I had the most hope for, so here's the "long version" so you have another, different opinion to confuse you. :P

Imagination
The original unfortunately remains unbeaten, neither of these two dupes surpasses it in terms of fragrance or bottle, only the price/performance probably beats both. But LV is also expensive...
For me, this fragrance is quite linear and surprisingly long-lasting for a fresh scent. During a test, I sprayed it on in the evening and still smelled it on my arm the next day at work. Not in the air but still very noticeable on my arm. I don't think I need to describe much here. The differences between the two dupes are more relevant. But I still want to and will keep it as short as possible. x)
Imagination is a strikingly interesting freshie, it is fresh, aquatic, but has its own spiciness that I don't know from any other freshie. It is absolutely not comparable to a typical designer blue fragrance, there is nothing blue, shower gel-heavy, classically masculine here. This is a beautiful, pure, clean water with a few fine, high-quality ingredients in it. A few herbs, a few subtle summer fruits. Compared to the bottomless, it somehow reminds me of something along the lines of Sprite, it has a tasty, refreshing citrus, is very fresh, slightly herbaceous and minty. For me, it's also somewhat reminiscent of the Acqua di Giò pour Homme Eau de Toilette series. There are enough descriptions of the fragrance, it's really beautiful, it fits!
"Art of Arabia I | Lattafa / لطافة"
I don't own the bottle, but the pictures are enough to get an impression. It's okay, I would like it more if the lower part of the tower didn't stick out so much, but it's all still visually fine. I just think the lid is terrible, I like the classic design of the Zara more or the very cool design of the LV. Here the lid looks like a car key if you squint a bit. A terribly unsatisfying drop up there. But the bottle doesn't matter in the end, because of the price of the original, only the fragrance has to be right. Does it do that? When the bottle arrived and I smelled it between the lid and the spray head, I was overjoyed that I liked this fragrance so much and that it was close enough to the original for me personally. The first few sprays on my arm and the scent in the air confirmed it. Such a delicious, fruity fragrance. Not very sweet-fruity, this one isn't really very sweet. But fresh and fruity, on a par with Volvic iced tea water? Do you know that? Ginger, citrus, tea, a little mint. That's what I smell the most. Delicious, refreshing, really good and a little stronger in the ginger/citrus range than the original, I would say. For me, it lacks the slightly herbaceous notes of LV. And the citrus from the LV smelled better, as if the LV had high-quality citrus in it and they cheated with syrup. That also makes it a little sweeter and fruitier here. The whole thing stayed like this for 30min - 1h, then the slightly sweet, fruity disappeared and a more serious citrig remained. More boring, less playful, less fun, but still absolutely fine and good smelling. You can't go wrong with it. Getting weaker now though. Waited a little longer and unfortunately I smell notes on the drydown that I can't find listed or described anywhere here. Is it just me that smells that? I can smell oriental notes among the citrus residue, not in the air when I sniff my arm. Something along the lines of rose oud but very light? Something about Arabians Tonka immediately popped into my head (I absolutely don't like it). I don't think anyone will smell that in the air, it really only came very close to my nose, but I don't like that kind of oriental scent at all. Rose oud, unfortunately, always has a musty, smelly effect on my nose. Is that due to the manufacturer? Art of Arabia I doesn't last very long; of all three fragrances, I would say that this one has the lowest longevity. This, combined with the strange intermediate notes in the drydown, unfortunately does not make it a worthy alternative for me. It's good as a fun intermediate fragrance in the collection, especially for the top note. In terms of price, however, I would wait and see, as the hype here has unfortunately made it far too expensive. It's not worth it to me. ^^

Sunrise on the Red Sand Dunes Eau de Parfum
To be honest, I find the bottle pleasant, simple, therefore not disturbing, quite nice. The lid is unnecessarily cheap but the price here is also very low. I normally like the design, it's just very basic. The bottle here is much easier to access than the AoA. How is the fragrance? It's more linear for me again, at least it doesn't take a negative turn like AoA I did. But this one also has its own twist. You can clearly recognize the Imagination, but there is one note here that is so strong that it really stands out and somewhat obscures the rest of the more beautiful DNA. Is that the tea? Something spicy, synthetically slightly sweet. This one is also a little fruitier, slightly sweeter and more playful than the original, but still nice enough. The rest of the DNA goes in the direction of the AoA top note or Imagination in general, otherwise it's really just this one strong note that stands out and unfortunately seems a little overpowering. In the course and towards the end, it doesn't change much for me, it just becomes weaker, less playful, fruity, sweet and rather more serious, normally citrusy, slightly spicy. The longevity doesn't come close to the original, which is probably only a few hours. But for me, it packs more of a punch than the AoA. At least more imagination DNA, with the AoA only the disturbing thing remains, if I find anything at the end.

So the Art of Arabia I is the hated, evil stepbrother on the inside, but at least he smiles nicely.
Sunrise on the Red Sand Dunes is the neutral cousin, and therefore not directly the brother. You can relate to him less, but you can talk to him, he's not annoying.
And Imagination is the beloved, perfect child. But there's no child benefit for this one and children can be really expensive...
You're probably not doing anything wrong with any of them, just a little more right with one than with the other. If you don't smell the drydown from the AoA like I do, go for it. But it will be unnecessarily more expensive and more difficult to access than the Zara, so always test it beforehand. The original is clearly the best, it doesn't interfere anywhere, smells the best, and the bottle is the best.
Considering the whole scent progression and the price, I'll probably buy a bottle of Zara, the AoA is just overpriced, much harder to access and I don't like its drydown. Zara also lasts me a little longer. I'll buy the Imagination as my own reward for some milestone in my future. :)

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