Bloom 2017 Eau de Parfum

Bloom (Eau de Parfum) by Gucci
Bottle Design:
Alessandro Michele
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7.3 / 10 546 Ratings
A perfume by Gucci for women, released in 2017. The scent is floral-creamy. It is being marketed by Coty.
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Main accords

Floral
Creamy
Sweet
Fresh
Powdery

Fragrance Notes

JasmineJasmine TuberoseTuberose MuskMusk Rangoon creeperRangoon creeper

Perfumer

Videos
Ratings
Scent
7.3546 Ratings
Longevity
7.3462 Ratings
Sillage
7.1456 Ratings
Bottle
7.5482 Ratings
Value for money
6.9258 Ratings
Submitted by Michael, last update on 06/22/2025.

Smells similar

What the fragrance is similar to
Bloom (Hair Mist) by Gucci
Bloom Hair Mist
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Do Son Eau de Toilette
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Bloom Nettare di Fiori
Michael / Michael Kors (2000) (Eau de Parfum) by Michael Kors
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Reviews

21 in-depth fragrance descriptions
5
Pricing
9
Bottle
6
Sillage
7
Longevity
9
Scent
Elysium

888 Reviews
Elysium
Elysium
Helpful Review 5  
The Smell Of The Backyard At Night
I would like to have an infinite number of perfumes, one for each moment of the day. I want to wake up in the morning and sprinkle myself with what I think may represent my mood, more, and I wish that others around, smelling my perfume, could somehow imagine how I feel, could have an image of me, feel mine sensations. Am I asking too much? Maybe yes, but that’s what I want from perfume, and that’s why I never have just one. And even on the same day, the scent I put on in the morning, probably in the evening, no longer suits me. This morning, a lazy, foggy Sunday in April, I woke up to the addition of tuberose. And Gucci Bloom worked my desire perfectly.

I admit, my fault; I only recently discovered the fascination of the tuberose flower since I started ignoring the genus. As an ignorant man, I have always dedicated myself to perfumes intended for a male audience who, for some unknown reason, does not include this beautiful flower in their blend. There are perfumes like Bvlgari Man in Black that contain it, but they don’t give it the proper emphasis as in fragrances intended for a female audience. An exception is Zara’s recent releases, Bois Soleil Men, where the sensual flower plays an important role.

Bloom is a floral bomb but not a complex fragrance. It is a melange of flowers to create a bohemian bouquet that treads the razor’s edge between vintage and modern, the smell of the backyard at night. Bloom has a unique packaging that immediately captured me, a linear bottle with a lacquered surface and the pale pink color of porcelain. It’s like a box of face powder. Brilliant, delicate, but so wonderfully magical. And Bloom’s powdery note was an emotion, a velvety but not crushed sensation, immersed in the enveloping tuberose and jasmine that makes everything fresh and tender. It is the perfume that is revealed little by little after the first most powerful note. Bloom is therefore not an immediate perfume but one that reveals itself with grace, caution, and freshness. And it puts the spotlight on tuberose, enriching it with jasmine and honeysuckle. Everything is fresh, with the right amount of “sweet,” the right amount of “green.”

The scent unfolds directly with a dry and flowery bouquet. It’s purely a white floral blend, but rather than edgy or jarring, it’s delicately understated and sweet. There are no notes of Hesperides or aldehydes. The first notes are divine: pure white flowers, no fruit, no citrus, no sweet notes—just like diving into a flower bush. And this sets this fragrance apart from the multitude of floral scents currently on the shelves. The creamy tuberose hit with all its splendor explodes. It is a diva, rich, sour, bitter, a touch of waxy, camphor, simply delicious. A touch of bitterness makes me think of lily-of-the-valley.

The heart is and remains a floral mix; soon, the dewy white jasmine blooms. Rich, the bud is in the background, and there is something greenish, a green element of foliage with even a hint of undergrowth. The more it grows, the greener it becomes. Jasmine peeps out from time to time but remains docile and is not indolic. Sweet but not sickly, just like pouring a drop of honey on the bud, sharp but not annoying, noisy but not disturbing. Presumably, it’s because of the tuberose, but I seem to get a gardenia-like shade. It reminds me of walking in a garden of white jasmine, gardenias, and tuberoses that bloom right after the rain, with the warm breeze hitting my face. There is a light powder that could be an iris or a soft orris mixed with something like violet leaves, but it’s probably just one aspect of the Chinese honeysuckle.

The last stage adds a honeysuckle-like aroma, which is probably the added element of the Rangoon Creeper. I love the scent of honeysuckle, mine is the common white and yellow one, and every time it blooms on my terrace, I feel happy, so maybe that’s another reason why I love Bloom. It is the sweetest component in the development of this floral cluster, but it is a civil and lovable sweetness, which is never unpleasant, intrusive, or cloying. The base is a little powdery and balsamic, with a musky undertone but still rich in tuberose. There is a soapy atmosphere, not a classic soap scent, somewhat the characteristic fragrance of Marseille soap.

It is fresh and gentle with a dreamy and diaphanous sillage and scents like a bouquet of white petals through and through but has a persistent and ubiquitous creamy undertone that never allows it to be too floral or too sweet. Indeed, linear, while the subtle undertones change over time, but the scent doesn’t need to change much when it’s interesting enough to begin with. Like a memorable painted portrait, it has a face that you can perceive again and again and see it a little differently every time. To some, it will seem too linear and without notes, but in reality, on the skin, it has enough facets not to be boring, and at the same time, it is straightforward to overlap with other perfumes. It is a clean floral scent, slightly soapy, not too sweet, relatively modest. It is an elegant floral. Brunch with friends, spring office work, a date for a summer dinner - the scent is versatile and will blend well for many occasions. Bloom falls firmly into the non-indolic realm. You’ll never find that buttery fatness that is off-putting at times.

I based the review on a 100 ml bottle I own since January 2021.

-Elysium
3 Comments
Anthology

18 Reviews
Anthology
Anthology
5  
A good floral
Beside Rush, I am not an owner of a Gucci perfume. None of them suits me. I am sorry I had no chance to smell Envy because I heard it was a beautiful creation.
Now, let’s talk about Bloom. Tuberose is a nice flower but it can be very heavy. 2017 seems to be a tuberose year: Twilly, Gabrielle and now Gucci Bloom. I bet that by the end of the year there will be more perfumes that have tuberose as a starting point.
The fragrance opens with a sweet tuberose. The sweetness comes from honeysuckle, a flower from heaven with a gorgeous smell. So, I get a sweet, wonderful tuberose because it is the diva in this composition.
The perfume is linear with a tuberose which dominates the other notes. Sweet but not sickly, sharp but not annoying, loud but not disturbing. A classic composition made for all those who love white flowers.
The dry-down is a little powdery and balsamic maybe due to orris root, but still full of tuberose.
Projection and longevity are very good.
Gucci Bloom is a very nice fragrance where the tuberose is very well represented. It is different from others perfumes and bold in its own way. A good floral for the floral lovers.
2 Comments
7
Pricing
8
Bottle
8
Sillage
6
Longevity
9
Scent
GalbanumLeaf

37 Reviews
GalbanumLeaf
GalbanumLeaf
Helpful Review 2  
In your face floral in the best possible way
A contemporary, buoyant floral, with a hidden green note, perhaps from the tuberose. Longevity is considerable for a white floral, and the dry down remains fresh without a sweet or powdery finish. Highly recommended for lovers of simple floral bouquets. Excellent for Spring and Summer daytime wearing and for warm spring and summer nights. But I wear Bloom anytime I need a lift. This is a bold floral that does not go by halves.
0 Comments
6
Pricing
7
Bottle
7
Sillage
4
Longevity
8
Scent
JiasmineC

2 Reviews
JiasmineC
JiasmineC
2  
Sweet, Clean Floral -- budget version of Diptyque's Do Son
The opening is a sweet, clean, and heady Jasmine. The scent doesn't really change in the drydown, and remains a very sweet floral. I don't pick up anything powdery or green, to my nose it's a pleasant, smooth sweetness throughout.
On me, across many wears on skin and clothing, the lasting power is a very poor 2 hour maximum unfortunately.
I've tested wearing Gucci Bloom and Diptyque's Do Son at the same time, and their dry downs are indiscernible to me; additionally they have the same lasting power on me. Do Son has a creamier, more delicate opening but Bloom is much cheaper.
0 Comments
gobtholemew

37 Reviews
gobtholemew
gobtholemew
3  
02.07.21
It’s 2005. I’m 6 years old. I’m hanging out with my then-25-year-old aunt in her bedroom. Gwen Stefani ‘Hollaback Girl’ is playing. This perfume smells like that moment for me. I think this is what her laundry detergent smelled like at the time. Victoria’s Secret, maybe? I wish I could offer an unbiased opinion of this because I’m sure this perfume smells great to someone who isn’t instantly transported back to their aunt’s satin sheets from 2005.
0 Comments
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Statements

13 short views on the fragrance
RoreadsRoreads 2 years ago
6
Bottle
7
Sillage
9
Longevity
8
Scent
I think I love this because my grandma wore it! Slightly sharp to my nose at times, but a deeply sentimental, sweet floral otherwise.
0 Comments
StarDaFunkStarDaFunk 2 months ago
8
Sillage
7
Longevity
7.5
Scent
I don't know why, but in my opinion this perfume lies somewhere between elegance and understated vulgarity. And all this is magnificent.
0 Comments
IrinaSpalkoIrinaSpalko 2 years ago
10
Bottle
4
Sillage
5
Longevity
10
Scent
Gucci Bloom ranked in at #7 for me conducting a 23-card scent test. It smells like being in the right place at the right time.
0 Comments
GeorgeReidGeorgeReid 3 years ago
8
Bottle
9
Sillage
8
Longevity
7
Scent
Not a bad floral, but the tuberose is dominant. Spray lightly, or a powder bomb will annoy everyone in a small room.
0 Comments
ScentwitchScentwitch 3 years ago
10
Bottle
8
Sillage
8
Longevity
7.5
Scent
A total white floral palace where tuberose is the reigning queen.
0 Comments
GreMuserGreMuser 5 years ago
It is fresh, sparkling and flowery, and subtle: it tastes like a flowery meadow, for a young woman aware of her femininity.
0 Comments
Jamie312Jamie312 6 months ago
6
Sillage
7
Longevity
6
Scent
Very flowery. Slightly overwhelming to me personally.
0 Comments
JiasmineCJiasmineC 7 months ago
7
Bottle
7
Sillage
4
Longevity
8
Scent
Non-powdery, sweet floral. A very smooth, clean jasmine. Lasts only 1-2 hours on me unfortunately.
0 Comments
Lemontea1781Lemontea1781 1 year ago
9
Bottle
6
Sillage
9
Longevity
8
Scent
Monet's garden in Giverny France, late April.
0 Comments
KatzevogelKatzevogel 1 year ago
A pretty lovely summer floral, tuberose and honeysuckle. A lighter Lys 41
0 Comments
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