On the Beach by Louis Vuitton
Bottle Design:
Marc Newson, Illustration: Alex Israel
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8.0 / 10 842 Ratings
A popular perfume by Louis Vuitton for women and men, released in 2021. The scent is fresh-citrusy. It is being marketed by LVMH.
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Main accords

Fresh
Citrus
Fruity
Spicy
Floral

Fragrance Notes

Japanese yuzuJapanese yuzu Tunisian neroliTunisian neroli CypressCypress Pink pepperPink pepper RosemaryRosemary ThymeThyme CloveClove

Perfumer

Ratings
Scent
8.0842 Ratings
Longevity
6.6775 Ratings
Sillage
6.5767 Ratings
Bottle
8.9756 Ratings
Value for money
5.6664 Ratings
Submitted by OPomone, last update on 10/06/2025.
Interesting Facts
The fragrance is part of the Parfums de Cologne collection.

Smells similar

What the fragrance is similar to
Le Mâle Pride Edition by Jean Paul Gaultier
Le Mâle Pride Edition
Le Mâle Pride Edition 2023 by Jean Paul Gaultier
Le Mâle Pride Edition 2023
Classique Pride Edition by Jean Paul Gaultier
Classique Pride Edition
Note de Yuzu by Heeley
Note de Yuzu
Love On The Beach by Alexandria Fragrances
Love On The Beach
Mandarino di Amalfi (Eau de Parfum) by Tom Ford
Mandarino di Amalfi Eau de Parfum

Reviews

38 in-depth fragrance descriptions
Vitodito

94 Reviews
Vitodito
Vitodito
5  
Worth the price? Absolutely NO
This is a really beautiful posh scent, reminds me a lot of some tom ford’s blue collection, they share the same dna.

The smell is very elegant, classy, likeable… and yeah, the performance is absolutely poor.

Anyways, in summer, you can gently apply like 10 sprays around your shirt and it would probably work better. The scent is very great, like lemony and citrousy with a very summerish background, and smells like a rich girl/man.

Now honestly, would i spend 240€ for this?
Never! That’s a veeeery expensive price for what it offers. I mean… i can buy a Diptyque and a L’Artisan with the same price :-)

And before this i would rather buy a Tom Ford’s blue one.
0 Comments
Johany

9 Reviews
Johany
Johany
4  
Sooooo good, so underrated
When it comes to Louis Vuitton, this is my eternal love. A natural citrus blast, but not a smell that you can easily identify (like lemon or orange). It’s original. Some shy woods, but nothing that you can smell on every corner. So fresh and cooling, but still elegant. It is the kind of smell that is uplifting and that you never get tired of - stunningly natural. The big misconception is that this smells like the beach. It does not! No aquatic notes, not even a bit, and it smells just as much like sand like a fougère fragrance smells like fern. But again, it is the perfect companion for a day at the beach. No sweet coconut stuff, but a unique sporty-elegant companion. Longevity and sillage are decent. This is a 10/10 for me.
0 Comments
Ayk26

12 Reviews
Ayk26
Ayk26
3  
Summer Dumb Reach
I dont really know what it is with this very perfume: I really really like it but don't know why. Its not the most special scent, its citrusy (due to the Yuzu I assume) yet smells a bit like sunscreen. Longevity is, at least on my skin, rather strong despite all the complaints about longevity. Easily lasted 6+ hrs. On the beach to me is #3 of my most fav LV scents after Afternoon Swim and Imagination and ranks above L'immensite and Pacific Chill for me. Very easy to wear and super daily but certainly overprices for what it is
0 Comments
Enollis

7 Reviews
Enollis
Enollis
2  
The ecstasy of the sun
The opening act is a blast of the yuzu and neroli notes. Sharp and has an herbal spiciness to it from the notes sitting underneath. Not a big punchy spice, just a good baseline amount.

Definitely get more of the rosemary and pink pepper. However, early on I do detect a tiny amount of thyme, that will fade away thereafter.

The other note that really plays a big role here is cypress. Lots of Tom Ford and some Acqua di Parma fragrances use cypress a lot in their summer scents, so it is interesting to see Louis Vuitton doing the same for On the Beach.

The cypress, herbal notes, and that ‘sand’ element thrown in really do give this a warmth and dryness versus that bright and juicy yuzu start.

The rest of the way is pretty straightforward. Neroli, cypress, yuzu, and that mix of green/sand. This really does have a sandy quality to it, which is kind of strange. Not bad, just unusual.
0 Comments
Myrtillajus

530 Reviews
Myrtillajus
Myrtillajus
2  
For citrusy lovers
On the Beach is a fresh, sparkling and summery fragrance.
The protagonist is yuzu, surrounded by aromatic hints, taking me back to a refreshing cocktail consumed by the sea with friends,smiling and dancing.
It's not the kind I use, recommended for citrusy lovers.
I don’t use this kind of fragrances, they are not in my style.
To use in summer.
Good sillage .
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Statements

215 short views on the fragrance
5
Name fits perfectly. Smells like skin, sunscreen lotion, sand and salty breezes in the air. Unisex, light but longevity 6h, bit overpriced.
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5
The performance of this is pretty strong given its notes, 6+ hours. There's a lot of fake bottles around! ;)
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4
Really citrus refreshing and sparling yuzu opening , rosemary and pepper give a more kick to the opening
Top for high summer
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4
Cool girl in summer. I don't associate the scent with the beach, more like summer in the city.
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3
Smells increasingly feminine throughout the lifespan of the scent. Average at best. Bad investment.
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3
I had the chance to try and get almost all the bottles of this brand, the best summer fragrance is undoubtedly this one. Wonderfull !
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3
GORGEOUS blast of yuzu, orange/neroli, and salty air blowing over a sandy beach. Gets more orangey as it dries. Well named, bad performance.
0 Comments
10 months ago
3
Sipping on sparkling yuzu infused water on a beach secluded by greenery. Sparkling. Granular. Tastefully green.
0 Comments
2
Really good summer scent for those really hot days. Very citrusy, however it has longevity issues, only 3-5h on my skin.
0 Comments
2
this may be an unpopular opinion but very similar to "memoire d'une odeur" by alberto morillas for gucci!
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Images

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